Marketing Communications Manager

at  AlFuttaim

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world’s most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

REQUIRED SKILLS TO BE SUCCESSFUL:

• Experience with managing marketing campaigns, events and sponsorship.
• Experience with managing strategy and budgets.
• Experience with brand development.
• Experience with digital marketing.

OVERVIEW OF THE ROLE:

The Marketing Communications Manager Volvo is responsible for overall brand development, brand performance and generating opportunities to do business (OTBs) for Volvo (New and pre-owned) and Aftersales in UAE. Team management of direct and indirect reports, Alignment of plans, activities, and budgets to create a Brand representation in the country. Working closely with the OEM, Al-Futtaim Regional companies and Marketing COE counterparts.

WHAT YOU WILL DO:

• Develop marketing actions in line with the organization annual operational and financial target.
• Stakeholder engagement with Agency and internal divisions on smooth delivery of campaign on time.
• PR activation with the media to represent brand stories on digital and offline media .
• Structured Marketing approach for all Chrysler Jeep Dodge Ram brand product line up.
• Analytical skills to interpret the digital marketing KPIs and develop counteraction when needed.
• Originating and developing marketing strategy and budget cycle.
• Activating yearly marketing plan development with Brand Director, direct teams and agency.
• Brand Governance across all physical and digital environments.
• Developing and maintaining a communication scorecard, report results periodically, along with findings, recommendations, insights.
• Management of Creative, Media, Social.
• Events and sponsorship calendars.
• Full reporting of regular updates on campaign performance.
• Marketing budget management.
• Effective team management.

WHAT EQUIPS YOU FOR THE ROLE:

• Bachelor’s Degree in Marketing.
• 7-10 years’ relevant Marketing experience in the automotive industry.
• UAE/GCC experience.
• Management of creative, media, social platforms.
• Management of events and sponsorship.
• Campaign management.
• Marketing budget management.
• Digital marketing experience.
• Experience dealing with agencies.Verbal and written communication.