Marketing & Communications Manager, Singapore & Malaysia

at  Bulgari

Job responsibilities
Founded in 1884, Bulgari’s name has today become emblematic of Italian excellence. Perfectly blending tradition and modernity, Bulgari uses its rich history to inspire audacious designs and produce truly colorful creations making us unique.
Part of LVMH Group, Bulgari offers a multitude of positions and activities around the world. Endless possibilities and dynamic career opportunities are available for both experienced professionals and recent graduates. At Bulgari, you are encouraged to demonstrate your potential by pursuing the career direction that suits your natural talents.
BVLGARI is looking for an energetic and highly driven Marketing & Communications Manager, Singapore and Malaysia to join our dynamic team here in Singapore.

ABOUT YOU:

We are looking for a unique and amazing talent, who brings along the following:

• Bachelor’s degree holder in Marketing or related field.
• Minimum 8 years of professional marketing experience with a minimum of 3 years in a leadership role.
• Fluent written and spoken English with excellent communication skills
• Business Awareness and Agility
• Strong Leadership and Entrepreneurial spirit
• A team player with positive energy and influence, excels at managing multiple stakeholders within tight timelines.

Additional information
Bulgari is an equal opportunity employer. We celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs.

JOB PURPOSE:

Your role will involve providing, guiding, and coordinating global marketing and communication strategies that align with the brand’s vision, mission, and goals for Singapore and Malaysia.

KEY RESPONSIBILITIES:

• Define the brand strategy and positioning from image to visibility, communication traditional and digital activities and channels for Singapore and Malaysia market.
• Guide the development of coherent and consistent one Bulgari Brand Image.
• Ensure the development and the implementation of the “corporate” communication activities and group external relations activities, including events (Brand, heritage, regional event & In-store events in Singapore and Malaysia)
• Supervise and guide the Marketing strategy plans and implementation of the sales marketing activities for all products categories and all channels for Singapore and Malaysia.
• Guide the development and the realization of the advertising campaigns of the Brand locally.
• Define the Digital Strategy applied to all communication channels locally.
• Develop clear Influencer Strategy to boost Bulgari’s buzz on main social platforms for Singapore and Malaysia.
• Guide the development of the Customer Relationship Management (CRM) culture in the company to develop loyalty and maintain huge return on investment (ROI).
• Manage and maintain good relationships with local press & maximize editorial buzz.
• Lead the development of marketing and communication digital contents and tools, ensuring consistency and integration between digital and offline plans, as well as integration with sales and IT teams.
• Responsible for Singapore and Malaysia A&P budget.
  Profile