Marketing Communications Specialist - proven car enthusiast

at  ITT INC

MARKETING COMMUNICATIONS SPECIALIST - E-COMMERCE

We are looking for a proven car enthusiast with an e-commerce marketing back ground. The job is open for people living abroad in Europe (remotely), but you must be willing to travel to our headoffice in Rotterdam area, once a month.

KONI is in an exciting phase of implementing a brand refresh to market, developing a new marketing and communications strategy and integrating new practices which will drive the company forward. Both online and in person marketing engagements are being renewed as part of a strategy to globalise KONI activities and showcase the brand in new markets around the world.
To achieve the outcomes, we are looking for a motivated and skilled person to bring new insights and direction to our marketing outcomes.
The handson role will oversee the global brand management and direction for KONI, including managing an annual global marketing budget, the development, design and implementation of marketing strategies and initiatives, and engagement with a range of stakeholders both internally and externally.

Responsabilità essenziali:

• Together with Sales Managers and KONI sales teams around the world, define growth opportunities through traditional and online marketing initiatives
• Set brand direction and communication tone
• Support management in developing and implementing correct brand and communications usage, oversee business marketing and communications activities and ensure support is given when required and requested.
• Provide management and leadership to sales marketing teams around the world
• Maintain existing relationships with Partners, setting annual reviews to ensure goals and outcomes of partnership support marketing initiatives
• Review stakeholder strategy, finding best ways to promote the brand and achieve value for marketing spend
• Find unique and engaging partnerships which have multiple benefits for the business as a whole
• Manage and maintain website changes, including content development and refresh and ensuring SEO is reviewed and kept relevant
• Maintaining consistent social media content and engagement across KONI channels, specifically focused on Facebook, Instagram, and LinkedIn.
• Monitoring and responding to engagement (comments, messages, etc.) on social channels
• Trademark coordination for KONI brand, supported by ITT legal team
• Reporting of online activities, utilitising tools such as Google Analytics, Meta Business Suite, or other analytic tools

Requisiti di posizione: