Marketing & Content Specialist

at  Kohler

SKILLS/REQUIREMENTS

• Passionate about the Hospitality industry, this role requires 5+ years’ experience in marketing for luxury hotel properties (preferably resorts) demonstrating progressive career growth and a pattern of exceptional performance.
• Must have experience managing content calendars.
• Must be highly motivated, have a positive demeanor, be a team player, proactive self-starter, and excellent communicator.
• Ability to deliver high quality work, quickly, in a dynamic organization under time pressure.
• Strong attention to detail required.
• Strong verbal and written communication skills and excellent customer service skills.
• 4-year degree from an accredited university, preferably in Marketing, Business Administration or Hotel Management.

ABOUT US

It is Kohler’s policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact kohlerjobs@kohler.com. Kohler Co. is an equal opportunity/affirmative action employer

• Drive and deliver on brand and business targets as the marketing and go-to-market partner for:
• Food & Beverage (4 outlets): Horse & Plow, Immigrant, BWR, WS
• Events & Experiences (14 total): Food & Wine; Frozen Fairways; Music Weekend; Holidays
• Group Sales
• Manage and deliver a comprehensive content calendar that reflects our broader marketing strategies; generate standalone social campaign ideas and support the amplification of integrated marketing campaigns. This includes ownership of the content calendar for Kohler Wisconsin owned channels:
• Website
• Email
• Organic social for @TheAmericanClub and @GolfKohler
• Resort literature pieces
• Owns media and influencer itineraries and on-site planning, including coordination with all operational teams.
• Track KPIs and contribute to monthly marketing dashboard.