Marketing Coordinator - Content Creator & Graphic Designer

at  ShangriLa Cairns

Marketing Coordinator: Content Creator and Graphic Designer

• Global brand with opportunity for growth and progression
• Accommodation benefits, F&B discounts, staff meals, laundered uniform and more!
• Competitive salary and incentive scheme

At Shangri-La, The Marina, Cairns, we have an excellent opportunity for a Marketing Coordinator: Content Creator and Graphic Design to join the Marketing Team of our Sales & Marketing Department.

As the Marketing Coordinator: Content Creator and Graphic Design, you will focus on the coordination of marketing communications strategy and activities, under the direction of the Marketing Communications Manager and regional leadership. Additionally, you will create visually compelling and engaging content across various platforms. This role focuses on bringing creativity to life through design, digital content creation, and visual storytelling for internal and external communication efforts. The ideal candidate will possess strong design skills, a keen eye for detail, and a passion for social media trends and brand aesthetics. Additionally, will coordinate marketing and communication related activities, general administration and provide overall support to the Marketing Department.
You will work across all resort business units - Rooms, MICE, F&B, Brand - to help deliver effective marketing communications strategies to achieve Shangri-La The Marina, Cairns, business goals, priorities and impact. As a collaborative team player and natural communicator, you will build positive relationships with colleagues and external partners to facilitate campaigns.

The coordinator role will support the Marketing Communications Manager, encompassing the following responsibilities:

• Develop visually engaging content for digital and print media, including social media posts, email newsletters, flyers, posters, menus, and other promotional collateral
• Create and edit reels and visuals for use across various platforms such as Instagram, Facebook, Twitter, and YouTube.
• Scheduling and tracking of the social media calendar across all platform
• Coordination of public relations and key online influencer campaigns
• Compiles and maintains press kit information and PR
• Maintain Shangri-La Cairns website ensuring content updates are implemented in liaison with the regional digital team
• Coordination of media activities including photo and videographer shoots and media famils
• Writes copy for marketing channels including web, socials, EDM and print
• Create of material for advertising campaigns, compendiums and brand and marketing campaigns
• Maintains F&B loyalty membership and media contacts database
• Adhoc reports and maintenance of marketing administration
• Carries our other special projects/tasks as assigned.