Marketing Coordinator

at  Hot Springs Health

Hot Springs County Hospital District
Job Description

BEHAVIORAL REQUIREMENTS:

The following is a list of minimally required behaviors to assist the employee in partnering with our community:

ALWAYS BETTER THAN YESTERDAY

Performs at the highest level, always learning and looking for ways to improve, with an unwavering focus on safety. Celebrates and encourages the contributions of one another.
Constructively challenges the status quo by being flexible, adaptable and embracing change as a key element of our future success. Contributes to an environment that encourages creative thinking. Shares ideas and opinions, and supports opportunities to learn and grow.

POSITION SUMMARY:

Supports activities of the Foundation and Marketing Department, coordinates internal and external communication and activities.

EDUCATION AND/OR EXPERIENCE

• Bachelor’s Degree in Communications, marketing or equivalent experience.
• Minimum of two years of communications, marketing or related community experience, preferred.Fundraising experience preferred.

ADDITIONAL SKILLS

• Ability to read, write, and communicate effectively in English.
• Strong presentation skills.
• Ability to multitask and work independently.
• Strong computer skills, including Microsoft Office, Word Press, Adobe Creative Suite, email marketing.
• Strong written and verbal communication.
• Strong organizational skills and attention to detail.
• Strong creative skills.

• Assist in development of the content strategy for all HSH communication platforms/channels.
• Manage HSH social media channels through advanced planning, graphic design, posting messages and analytics review.
• Support the marketing department through the development of effective, branded graphics and content for marketing campaigns and service line development across all internal and external communication channels (websites, social media, YouTube, email, online advertising, and print advertising).
• Support marketing efforts through the effective and timely management of planning platforms currently utilized.
• Support the Foundation efforts in fundraising, event planning, marketing and administrative tasks.
• Assist in the tracking of spending and weekly/monthly review of the Marketing budget. Assist with accounting and budgeting of Foundation budget.
• Assist in the production (including designing and printing) and distribution of marketing materials (brochures, business cards, etc.) for both HSH and the foundation.
• Assist in the production and distribution of staff related communications (print and digital/email).
• Work with administration and Awards and Recognition Team to plan staff activities and events, promote them to staff through various communication tools.
• Work with human resources in the production of recruiting postings and materials.
• Active participant in various hospital events; represent HSH & marketing department at community events as appropriate.
• Work with patient relations and volunteer services on events/activities.
• Encourage and display behaviors supporting a culture of kindness at HSH among the employees.
• Participate in weekly staff meetings, providing project/activity updates and opinions and input regarding hospital and departmental matters.
• All other duties as assigned.
  QUALIFICATION REQUIREMENTS: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.