Marketing Coordinator

at  Just Better Care

ABOUT US

Across Australia Just Better Care provides in-home aged care and disability support services, supporting people to live independently. We are currently looking for a Permanent Part-Time Marketing Coordinator to join our Townsville team.
Join a growing national network where you can make a difference and practice your values in a positive, friendly and flexible work environment.

JOB PURPOSE

The Marketing Coordinator supports franchise to raise the brand profile to improve the market position and brand awareness of a Just Better Care offices and areas, including but not limited to Cairns, Townsville, Charters Towers and Ingham. This role is a permanent part-time position, 22.5 hours/3 days a week.
The role involves building key customer relationships to influence targeted businesses to promote Just Better Care and display it marketing collateral. The role works closely with Just Better Care Australia’s team to increase private customers’ referrals.
The Marketing Coordinator reports to the General Manager / Franchise Owner and is responsible for the day-to-day running of marketing activities.

MAIN DUTIES

• Build relationships and develop rapport with these targets to inform them about our services and the value we bring to their customers wellbeing.
• Prospect for new customers by networking, cold calling, advertising or other means of generating interest from potential customers.
• Grow and retain existing customers by building rapport and presenting new social events and ideas to customers.
• Locate or propose potential marketing ideas by contacting potential partners, discovering and exploring opportunities
• Represent JBC in a very professional and positive manner.
• Manage forum attendances and activities including but not limited to; easter celebrations, our annual ball, customer Christmas functions, NAIDOC celebrations, team building activities, etc.
• Manage social media accounts, including but not limited to Facebook, Linkedin and Instagram.
• Liaise with Media outlets to promote brand awareness.
• Perform other related duties as required.