Marketing Coordinator

at  mdf commerce

LOCATION: LONGUEUIL, QC—POSSIBILITY TO WORK FROM HOME #LI-REMOTE

mdf commerce Inc . is an international team of approximately 650 experts who develop a broad set of SaaS solutions to optimize and accelerate commercial interactions of its B2B and B2G customers.
Working in the GovTech sector for our new brand SOVRA, we are currently looking for a Marketing Coordinator to join our team.

WHAT WILL YOUR MAIN RESPONSIBILITIES LOOK LIKE?

In this role, you will be led to do:

• Content Creation: Develop compelling content for various channels, including blog posts, social media, email campaigns, and marketing collateral.
• Campaign Management: Assist in planning, executing, and optimizing marketing campaigns to drive lead generation and brand awareness.
• Social Media: Manage and grow our social media presence by creating engaging content, monitoring performance, and interacting with followers.
• Email Marketing: Coordinate and execute email marketing campaigns, including list segmentation, content creation, and performance analysis.
• Event Coordination: Support the planning and execution of webinars, trade shows, and other events to promote our solutions and engage with industry professionals.
• Analytics and Reporting: Monitor and report on the performance of marketing campaigns, providing insights and recommendations for improvement.
• Collaboration: Work closely with the sales, product, and customer success teams to ensure alignment and support of marketing initiatives.

WHAT ELEMENTS OF YOUR PROFESSIONAL BACKGROUND WILL BE NECESSARY AND USEFUL IN THIS ROLE?

• Excellent organizational skills and priority management.
• Ability to handle multiple projects simultaneously and prioritize them effectively.
• Resourceful, autonomous, and results-oriented.
• Attention to detail and thoroughness.
• Strong team collaboration skills, able to work with multidisciplinary teams.
• Creative thinking and problem-solving abilities.
• Strong written and verbal communication skills.
• Excellent English and French language skills, both oral and written, due to frequent interactions with English and French-speaking internal and external colleagues and partners across Canada and the United States.
• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 2+ years of experience in marketing, preferably in the SaaS or technology sector.
• Experience with SEO/SEM campaigns.
• Proficiency in MS Office, web analytics, and Google AdWords.
• Familiarity with Customer Relationship Management (SalesForce), and Content Management System (WordPress) software.
• Proficiency in marketing tools and platforms such as HubSpot, Google Analytics, and social media management tools.
• Familiarity with public sector procurement processes would be an asset.
  We still have a lot of other things to offer you! : https://www.mdfcommerce.com/web-it-careers-en.jsp
  Thank you for your interest in mdf commerce . However, only selected candidates will be contacted.
  mdf commerce subscribes to a program of equity and equality in employment