MARKETING (DIGITAL) MANAGER

at  IDEKU TECHNOLOGY SOLUTION PTE LTD

1. Responsibility:

• Develop and implement strategic marketing plans to achieve company objectives and targets.
• Conduct market research and analysis to identify trends, opportunities, and competitive positioning.
• Collaborate with product management and sales teams to develop marketing collateral, sales tools, and promotional materials.
• Manage digital marketing efforts, including website optimization, email campaigns, SEO/SEM, and social media marketing.
• Oversee the creation and distribution of compelling content across multiple platforms, including blog posts, whitepapers, case studies, and videos.
• Measure and analyze marketing performance metrics to track ROI and optimize campaign effectiveness.
• Stay updated on industry trends and best practices to continually improve marketing strategies and tactics.

• Lead, mentor, and develop a high-performing marketing team to achieve departmental goals and objectives.Contribute to strategic decisions around the future direction of Ideku’s products.

1. Requirements:

• Bachelor’s degree in marketing, Business Administration, or related field.
• 3 years of experience in marketing roles, with a proven track record of success in developing and executing marketing strategies.
• Strong understanding of digital marketing channels and tools, including Google Analytics, CRM software, and marketing automation platforms.
• Excellent communication skills, both written and verbal, with the ability to effectively present ideas and influence stakeholders.
• Proven leadership experience, with the ability to inspire and motivate team members to achieve results.
• Creative thinking and problem-solving skills, with a keen eye for detail and a passion for innovation.
• Results-oriented mindset with a focus on driving measurable outcomes and continuous improvement.
• Up-to-date with the latest trends and best practices in online marketing and measurement

Please refer the Job description for details