Marketing Director, Trip.Biz

at  Tripcom Group

ABOUT TRIP.COM

Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner, and Qunar.
Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services.
We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world’s leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.

• Responsible for establishing the global brand and marketing system of Trip.Biz, identifying marketing strategies and channels in key business regions.
• Expanding and developing the company’s global marketing channels, establishing excellent relationships with local businesses and partners.
• Regularly tracking and reviewing marketing effectiveness data to ensure ROI.
• Exploring and testing digital marketing methods in international markets to find effective customer acquisition methods.
• Supporting other related brand marketing functions for local businesses.
• Managing an overseas marketing team (Team member around 7).