Marketing Executive

at  Active Care Group

COME AND JOIN ONE OF THE UK’S LARGEST INDEPENDENT PROVIDERS IN NEURO AND MENTAL HEALTHCARE. WE PROUDLY EMPLOY OVER 4000+ PEOPLE - NO MATTER WHAT YOUR EXPERIENCE, WE HAVE JOBS FOR EVERYONE.

We have a wonderful opportunity for a Marketing Executive to join us. This is an exciting time to join us as we are growing our Case Management division and are looking for a Marketing Executive to be part of this amazing growth and support with Marketing and Social Media to let everyone know just how amazing our Case Management division is! This role is hybrid, we are looking for a candidate who can work in our London office one day per week and remotely the remainder.
Our Case Management division is made up of 11 of the UK’s top Case Management companies with over 200 case managers across England, Wales and Scotland. We have vast experience in catastrophic injuries, expert witness work and rehabilitation. Each brand offers a unique service with its own independent input style, specialist knowledge and local expertise providing high quality care, support and rehabilitation to our clients.
We are looking for a Marketing Executive who is looking for more autonomy in your next role. With 2-3 years’ experience under your belt, you will be ready to take the next step in your career. As a go-getter who likes to get stuck in, you’re ready to support the Director of Marketing and the Managing Director of our Case Management division to carry out a multitude of different initiatives and innovative campaigns across a variety of platforms to meet the needs of the business. You’ll have experience of creating a range of engaging content, from published articles, social media posts and adverts, to curating and creating website content.
Working across the full range of marketing channels, the ability to create compelling copy and call to actions for a variety of target audiences is paramount. This role will have a focus on owning the social media strategy, so you’ll play a vital role in driving engagement to deliver our marketing communications strategy and build our digital presence.
Using your strong research skills, you’ll stay up to date with the latest healthcare marketing trends to help inform strategic direction whilst monitoring competitors to help us stay at the forefront of the industry. You will also be a naturally proactive people person - someone who thrives on collaboration to achieve the best results, with the determination and know-how to get things done.

WHAT YOU’LL BE WORKING:

• We are looking for someone in South/London ideally as we would like them to come into the office once a week
• Reporting to the Marketing Manager
• 37.5 Hrs per week
• Monday to Friday

KNOWLEDGE, SKILLS & QUALIFICATION:

• Experience creating social media campaigns.
• Knowledge of Adobe Creative Suite or Canva.
• Strong communication skills.
• Outstanding copywriting and proofreading ability, with fantastic attention to detail.
• Excellent written and verbal communication skills.
• Proficiency in digital marketing tools and platforms, including social media and content management systems.
• Exceptional organisational skills with the ability to manage multiple projects simultaneously.
• Creative thinker with a strong attention to detail and problem-solving abilities.
• Ability to work both independently and collaboratively in a fast-paced environment.
  We also want to ensure that individuals with disabilities are provided reasonable facilities to participate in job applications or interviews to perform essential job functions. To support this, we are a Disability Confident committed employer.

• Develop our case management social media strategy to drive engagement and build our digital presence making best use of Hootsuite.
• Create brand-aligned content for use across several platforms to support organic traffic growth using SEO best practices.
• Support the development and execution of campaigns to drive brand awareness and candidate acquisition.
• Plan, design, and create comms to our client database using MailChimp.
• Assist in the management and maintenance of our portfolio of websites.
• Monitor campaigns and report regularly on performance.
• Research and analyse market trends, demographics, competitor services, footprint and other relevant information to form marketing strategies.
• Work with the Marketing team to advance detailed marketing plans for all media channels.
• Collaborate with the Business Directors of each Case Management company to generate content for their platforms and assist with additional marketing support.
• Support planning, coordinating and executing events including arranging the delivery of marketing materials, managing aspects of event logistics and gathering feedback to continuously improve future events.
• Curating content for collateral including brochures, adverts and flyers and using written skills to create content where necessary.
• Formatting internal documents to meet brand guidelines and tone of voice.