Marketing Executive

at  Alley Bar Pte Ltd

The Team
Our marketing team consists of a group of spontaneous and fun-loving individuals who have an undying passion for content creation. As a team, we are always keeping a lookout for one another and making sure that no one is left behind. We pride ourselves in coming up with the most innovative ideas and executing them with precision.

Responsibilities:

• To conceptualize; design and upload all visual collaterals in support of all marketing activities eg EDMs, Social Media Content, Digital Ads, physical collaterals as required and curation of videos
• To support in management of brands’ social media accounts: scheduling social media content, creating content-related copy, tracking results of organic social media posts
• To support in content strategy creation for social media, account for all ongoing marketing campaigns, special holidays, and / or other events
• To creative effective sales tools with good designs and clear layouts, with clear direction and strategic thought processes into elements used
• To meet the KPIs of marketing campaigns through persuasive designs that are a clear visual representation of the selling points of the campaign
• To manage and oversee the budget of all collaterals and liaise with vendors to source for quotes, manage timelines for delivery, and other production-related duties
• Must have a keen eye for detail and a flair of design
• Must have the ability to work independently and harmoniously with all relevant departments within the organization

Requirements:

• Minimum Diploma/Degree in Business Marketing or related studies
• Minimum 1-2 years of experience in a similar role will be required
• Proficient in photoshop, illustrator, Animated Gif Graphics, Photography, and Video Editing skill will be an advantage
• proficient in Digital Media file formats and Digital Marketing publishing platforms such as Mailchimp
• Singaporean only

You should have/be:

• Have a passion in creative and design
• Ability to work strategically and systematically, delegating tasks well to reporting subordinates
• Strong communication skills and high emotional intelligence
• Creative and innovative problem solver

• To conceptualize; design and upload all visual collaterals in support of all marketing activities eg EDMs, Social Media Content, Digital Ads, physical collaterals as required and curation of videos
• To support in management of brands’ social media accounts: scheduling social media content, creating content-related copy, tracking results of organic social media posts
• To support in content strategy creation for social media, account for all ongoing marketing campaigns, special holidays, and / or other events
• To creative effective sales tools with good designs and clear layouts, with clear direction and strategic thought processes into elements used
• To meet the KPIs of marketing campaigns through persuasive designs that are a clear visual representation of the selling points of the campaign
• To manage and oversee the budget of all collaterals and liaise with vendors to source for quotes, manage timelines for delivery, and other production-related duties
• Must have a keen eye for detail and a flair of design
• Must have the ability to work independently and harmoniously with all relevant departments within the organizatio