Marketing Executive

at  ESP AFRICA

Marketing executive – ESP Africa
Cape Town
ESP Africa is searching for a dynamic and energetic marketing executive to join our vibrant team in Cape Town. If you are a creative thinker with a passion for marketing and a flair for innovation, this is your chance to drive our brand to new heights. We want to hear from you!

SKILLS AND QUALIFICATIONS:

Educational background: Bachelor’s degree in marketing, business administration, or a related field.
Experience: Marketing experience, preferably in a similar role.
Communication skills: Excellent verbal and written communication skills for creating engaging and persuasive content.
Creativity: A creative thinker with innovative ideas for standout marketing campaigns and materials.
Analytical skills: Proficient in analytics tools to measure campaign success and uncover actionable insights.
Digital marketing: In-depth knowledge of digital marketing strategies, including SEO, SEM, social media, and email marketing.
Project management: Strong organisational and time management skills to handle multiple projects.
Technical skills: Familiarity with marketing software and tools like Google Analytics, CRM systems, and content management systems.
Team player: A collaborative spirit to work effectively with cross-functional teams and external partners.
Attention to detail: A keen eye for accuracy and quality in all marketing outputs.
Adaptability: Ability to adapt to changing market conditions and business needs.
Time management: Excellent organisational skills to meet deadlines and manage multiple tasks.

PREFERRED SKILLS:

Experience in graphic design and video production
Knowledge of CRM systems
Familiarity with market research techniques and tools
Understanding of B2B and B2C marketing strategies
If you are ready to make a splash in the world of marketing, apply now and help us drive ESP Africa’s brand to new heights

Develop and implement marketing strategies: Craft and execute captivating marketing plans that resonate with our audience and align with our goals.
Campaign management: Lead diverse marketing campaigns across digital, social media, print, and event channels.
Content creation: Develop engaging content for brochures, newsletters, social media posts, and our website.
Market research: Analyse market trends, customer needs, and competitors to keep us ahead of the curve.
Brand management: Ensure consistent messaging and positioning across all marketing channels.
Digital marketing: Oversee digital marketing efforts, including SEO, SEM, email marketing, and social media advertising.
Analytics and reporting: Monitor campaign performance and provide insightful reports to optimise strategies.
Budget management: Manage marketing budgets effectively for maximum return on investment (ROI).
Collaborate with cross-functional teams: Work closely with sales, product development, and design teams to ensure seamless marketing efforts.
Event planning: Coordinate and manage promotional events, trade shows, and other exciting marketing activities.