Marketing Executive (Individual Giving)

at  RNLI

Salary
£28,334 - £33,334 (dependent on experience)
Contract type
Temporary: Fixed Term Contract or Secondment
Hours
Full Time
Location
Poole, Dorset, England
Location description
Hybrid, located in Poole with some flexibility to work from home.
Interview date
31 October 2024
Closing Date
27-10-2024
Reference
18217
-

ABOUT US

Our purpose is simple, to save lives at sea. Since 1824, our crews have been risking their lives to save those who are in danger of drowning. Our vision is to save every one.
To help us raise vital funds, we’re looking for a Marketing Executive who can deliver effective campaigns that drive new supporter growth.
This is an exciting opportunity to join a fast-paced fundraising team at a national charity.

ABOUT THE ROLE

In our 200th year, we’re looking for an experienced Marketing Executive to join the acquisition stream of our Individual Giving Team working on paid media campaigns.
The role of Marketing Executive will see you coordinating and analysing the delivery of marketing activity for digital paid media and print campaigns, seeking to optimise all aspects of our media investment to drive supporter acquisition, and income.
The role is a brilliant opportunity for an experienced marketing professional with an enthusiastic approach to your work, looking for a challenge, where you can really make a difference. Experience in digital and analytics is essential along with a passion to drive data focused decisions and work as part of a dynamic and mission focused team.

To be considered for the role as our new Marketing Executive you will need:

• Experience in delivery of marketing campaigns focused on growth and direct response.
• Proven experience of working across multiple projects to tight deadlines.
• Knowledge across a range of channels including paid social, paid search and display. Knowledge of print channels would be advantageous.
• Confidence in understanding campaign performance data and communicating results and optimisations to a wide variety of stakeholders.
• Be capable of building strong and collaborative working relationships with agencies and stakeholders.
• To have excellent communication skills (both spoken and written)