Marketing Executive – Midlands

at  Live Nation

Job Summary:
Company: Academy Music Group
Department: Marketing
Location: Birmingham (or Leicester / Oxford with understanding that attendance required in Birmingham regularly for shows)
Reports to: National Marketing Manager
Working Hours: Full time with some evening work attending shows across the midlands
Job Type: Permanent

WHAT WE NEED

• Dynamic and detail orientated
• A team player and collaborative by nature
• Accountable and organised with a strong sense of time management
• Excellent communication skills
• Positive work ethic, with a proactive, can-do attitude
• Understanding of the wider industry landscape, key marketing and media platforms and advertising techniques
• Flexibility to work irregular hours (weekends/evenings/public holidays)

ROLE

An essential position within the core marketing team, you’ll play a key role in assisting with the delivery of marketing campaigns for shows, tours, clubs, events, and promotional services at our Midlands and regional venues; O2 Academy Birmingham, O2 Institute Birmingham, O2 Academy Leicester, and O2 Academy Oxford.

WHAT YOU’LL BE DOING

• Assist the Midlands Regional Marketing Manager, National Marketing Manager and Head of Marketing to devise and deliver effective marketing campaigns for all shows, tours, clubs, and events
• Assist with coordinating and booking marketing activity across all relevant channels, including print, social and out of home in a timely manner and from conception to completion
• Support the Midlands Regional Marketing Manager in the preparation marketing plans that provide valuable and actionable insight
• Assist in delivering on specific day-to-day promotional activities
• Assist in collaborating with promoter marketing teams to plan and oversee their marketing spend
• Maintain strong local marketing contacts
• Constantly evaluate sales performances to bring new initiatives and sales tactics to the Midlands Regional Marketing Manager
• Build in-depth knowledge of your region
• Form and maintain a robust network of local distribution for promotional material
• Assist in monitoring and maximising all internal and external marketing budgets
• Work closely with the Midlands Regional Marketing Manager to Identify additional opportunities to reach new audiences and increase ticket sales
• Work closely with all Regional Marketing Managers for cross-promotional opportunities
• Liaise with a variety of head office functions including marketing, digital, social and PR for inspiring content and messaging alignment
• Support the Midlands Regional Marketing Manager on broader campaign strategies as required
• Contribute to best-practice operations and processes