Marketing Executive - Route1

at  Bluetree Group

We have an exciting opportunity for a Marketing Executive to join our Route1 Print Marketing team. As part of the marketing team, you will be responsible for helping create tools that allow our resellers to be successful, as well as introducing the brand to new partners.
As the UK’s largest trade printer, Route1 Print delivers quality products and top-notch customer service, day in, day out. Dispatching over 8,500 jobs every week for trade print customers from our 100,000 square foot factory, we’re the print partner that trade print buyers can trust.

REQUIRED SKILLS

• Experience writing long and short form copy
• Knowledge of the press process to deliver maximum coverage
• Understanding of social media and how it can drive customer behaviour
• Knowledge of how content feeds into marketing strategy
• Ability to understand and solve our customers’ challenges
• A positive and flexible attitude to work
• Excellent communication and written skills

• Write and edit content for both print and online marketing campaigns including blogs and direct mail
• Create and deliver email campaigns according to the content calendar
• Work closely with the trade press for magazine ad booking and press releases
• Management of social media channels
• Create new campaigns and maintain current PPC on Google Ads and Bing
• Supporting with organising and executing events, such as open days
• Generate and contribute ideas for marketing campaigns and projects
• Support reporting and analysis of marketing data