Marketing Intern

at  Sony Electronics

You will:

• Direct the development of company market requirements for specific product(s) , product line(s) or service(s), including product/service strategy definition, requirements analysis, and pricing.
• Monitor the development of business plans, assesses market penetration, and product/service positioning to drive competitive advantage, revenue and market share.
• Reduce broad concepts and business strategies into structured product/service marketing plans.
• Confer with clients to provide marketing or technical advice. Monitor and analyse sales promotion results to determine cost effectiveness of promotion campaigns.
• Read trade journals and professional literature to stay informed on trends, innovations, and changes that affect media planning.
• Formulate plans to extend business with established accounts and to transact business as agent for advertising accounts.
• Provide presentation and product demonstration support during the introduction of new products and services to field staff and customers.
• Direct, motivate, and monitor the mobilization of a campaign team to advance campaign goals.
• Plan and execute advertising policies and strategies for organizations.
• Track program budgets and expenses and campaign response rates to evaluate each campaign based on program objectives and industry norms.

You will bring:

• Business Administration, Economics or Marketing at Bachelor or Master level with previous experience or internship
• Communication, time-management and organisational skills
• Adaptability to multi-task under pressure.
• Proactive & resourceful approach to a varied workloads and projects
• Friendly, inquisitive style to help create important bonds with internal and external stakeholders.
• Word, Excel, Outlook and PowerPoint and have an eye for detail.
• Excited by consumer electronics and working across different cultures.
• Fluent written and spoken German and English

We are passionate about your development - you’ll have access to a wealth of experience and expert mentorship:
By the end of the year, you will have collaborated with our three key departments: Marketing, Sales and Brand Activation to gain overall understanding of how it all comes together.
Your new office
Surrounded by Swiss Alps, the Schlieren office is at the doorstep of Zurich, which is consistently voted in top three best cities to live. The city benefits from a very rich ecosystem where prestigious universities, research institutes, companies and organizations collaborate for the development and design of next generation technologies. Our office is very well connected with public transports (train, tram, bus) and located in a very modern and bright building. We have several enjoyable break rooms as well as a terrace which we use for regular social team events or as a casual working area. Our team is unique and international, representing engineering and sales/marketing functions, which creates this unique and passionate Sony Swiss DNA.
Life at Sony
We ensure competitive salaries and benefits by using established benchmarking. We encourage healthy work-life balance supported by hybrid and flexible working policies. We are a positive community who dream big together, respect each other, and enjoy a collaborative culture.
We like to celebrate our colleagues who make a real difference using our recognition platform. We also provide access to numerous services and platforms for all aspects of wellbeing. We listen to our people through conversations and surveys, respect their suggestions, then act on them. We also provide allowances for volunteering days so that our staff can support the causes they are most passionate about.
You can build your career around you with our fantastic range of learning & personal development programs to enhance your skills. We also encourage our staff to try exciting new roles, in a wide range of countries, with a supportive mobility team to support you if you take that leap!
Bring your uniqueness to Sony
We are passionate about creating a culture that promotes equity and cultivates inclusion, diversity, and belonging. We want employees with diverse backgrounds and perspectives that will stimulate innovation and have a direct impact on our creation of social value to fulfil Sony’s purpose – ‘to fill the world with emotion, through the power of creativity and technology’. We want you to bring your unique self to work and help shape our culture.
We are Sony Europe
Our people collaborate in an environment of respect, integrity, and open-mindedness. Diverse teams from all over Europe are the driving force for our business, and we embrace the differences that make each of us original and unique.
With offices in 28 European countries, Sony Europe caters to consumer, professional, semiconductor and healthcare markets with innovative electronics products and solutions. Our European laboratories research and develop new technologies and capabilities that contributes to the Sony Group and important issues on a planetary scale.
Bring your passion, creativity and ambitions to Sony Europe. Apply now, and let’s create the future together.
Equal Opportunity
Sony Europe is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment regardless of race, colour, religion, gender, citizenship, ancestry, age, physical or mental disability, sexual orientation, gender identity, medical condition, or any other protected characteristics.
Disability Accommodation for Applicants to Sony Europe
Sony Europe will provide reasonable accommodation for any qualified individuals with disabilities in the application process. For reasonable accommodation requests, please contact us by email at
AccommodationRequest@eu.sony.com
or by mail to: Sony Europe B.V, Human Resources Department, the Heights, Brooklands, Surrey, KT13 0XW, UK. When contacting us please indicate the position you are applying for, and the accommodation required

Please refer the Job description for details