Marketing Manager, Americas

at  Volpara Health

Unified by a commitment to use AI-driven software to save more families from cancer, Lunit and Volpara’s technology is a catalyst for driving a healthier future.
The Marketing Manager, Americas will drive growth and awareness for Volpara and Lunit’s cancer screening suite of health solutions across North and South America. This role will be responsible for developing and executing regional marketing strategies that amplify our market presence, build relationships with key stakeholders, and support lead generation. The ideal candidate will bring a strong background in B2B healthcare or technology marketing, with a proven ability to tailor global marketing strategies to the needs and nuances of local markets.
If you are bilingual (English and Spanish) and based on the US West Coast (Pacific or Mountain time), then read on to find out more about this fantastic opportunity to join our growing company making big changes in the world.

WHAT YOU WILL BE DOING:

• Implement a comprehensive marketing strategy for the Americas, in alignment with global objectives and tailored to the specific needs of the U.S., Canada, and LATAM markets.
• Execute targeted, multichannel marketing campaigns that drive brand awareness, lead generation, and customer engagement across online, social media, event, and print channels.
• Monitor and report on campaign performance, leveraging data analytics to refine and optimize strategies.
• Partner closely with the product and sales team to provide tools, collateral, and insights that support sales initiatives and increase close rates.
• Lead content development to position Volpara as a thought leader in breast health AI, including white papers, webinars, blog posts, and case studies.
• Identify industry influencers, partners, and associations to extend Volpara’s thought leadership reach and credibility.
• Oversee Volpara’s presence at key industry events, including trade shows, conferences, and webinars. Manage event logistics, booth design, staffing, and lead capture.
• Coordinate with the global marketing team to ensure consistent messaging and branding.

WHAT YOU WILL BRING TO THE ROLE:

• 5+ years in a healthcare marketing role in a B2B and technology domain.
• Proven track record in executing successful account-based marketing campaigns targeted at key accounts; familiarity with marketing automation platforms like HubSpot or Pardot.
• Bachelor’s degree in marketing, business, communications, or a related field.
• Bilingual in Spanish and English.
• Ability to work remotely, with a preference for US Pacific our Mountain time zones.
• Proof of COVID 19 vaccination required, except in limited circumstances where a legally recognized medical or religious exemption may be able to be accommodated.