Marketing Manager - CBS

at  MillerKnoll

Why join us?
At Colebrook Bosson Saunders, we are international designers, manufacturers and distributors of award-winning ergonomic products. We strive for new ways to enhance user experience through the seamless connection of people and technology.
Our purpose is to design for the good of humankind. It’s the ideal we strive toward each day in everything we do. Being a part of Colebrook Bosson Saunders means being a part of something larger than your work team, or even your brand. We are redefining modern for the 21st century. And our success allows Colebrook Bosson Saunders to support causes that align with our values, so we can build a more sustainable, equitable, and beautiful future for everyone.
Job Title: Marketing Manager – UK and Europe Department:
Marketing Location: London
Reporting Line: Head of Marketing
Who are Colebrook Bosson Saunders?
Colebrook Bosson Saunders are international designers, manufacturers, and distributors of award-winning ergonomic products. We strive for new ways to enhance user experience through the seamless connection of people and technology.
We are driven by our desire to create the new and to be the first in everything we do. This is reflected in industry firsts from; Wishbone, the world’s first flatscreen monitor arm, to Ollin, the world’s first dynamic monitor arm that supports weights from 0 to 9kg
Colebrook Bosson Saunders has been drawing on the varied and complementary skills of its founders Martyn Colebrook, Peter Bosson and Brenda Saunders since its inception in 1990. Their blend of architecture, product design and innovation, and furniture design created unique solutions that facilitate interaction between technology and furniture in the workplace. This distinctive approach redefined workplace ergonomics, and still influences how people sit and work with computers today.
With 63 employees globally, headquarters in London and 36 design awards (including 5 Red Dot Awards), design innovation remains at the heart of what we do.

GENERAL DESCRIPTION:

The Marketing Manager for the UK and Europe (EU) is responsible for the strategic direction of the marketing channel within these regions. Delivering and executing marketing activity that is strategically aligned, on brand, on time and on budget, meeting business needs to drive revenue growth and gain competitive advantage. You will oversee marketing and communications for the UK and EU regions, including, product and category marketing, regional marketing, dealer/channel support, communications, media relations and PR

EDUCATION / EXPERIENCE:

• Educated to degree standard or equivalent.
• Previous experience in sales, marketing, social media management, or a related role
  Who We Hire?
  Simply put, we hire everyone. Colebrook Bosson Saunders is comprised of people of all abilities, gender identities and expressions, ages, ethnicities, sexual orientations, veterans from every branch of military service, and more. Here, you can bring your whole self to work. We’re committed to equal opportunity employment, including veterans and people with disabilities.
  MillerKnoll complies with applicable disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact MillerKnoll Talent Acquisition at
  careers_help@millerknoll.com

• Create & Manage a comprehensive UK and EU Marketing plan with clear objectives.
• Ensure your UK and EU marketing strategy alig .
• Identify new marketing opportunities to raise the profile of CBS.
• Analyse marketing activities and identify key insights to improve marketing efforts.
• Evaluate and recommend Events schedule within budget.
• Manage GDPR Marketing process.
• Product: Work alongside Product management to lead marketing activities for product launches and enhance awareness and demand for the existing product portfolio, in line with commercial objectives and brand guidelines.
• Regional: Working alongside Sales leadership to execute integrated regional marketing plans across defined UK and EU markets.
• Innovation: Work alongside the Innovation and Insights team to utilise market research initiatives in targeting A&D/OEMS/Dealers and to understand CBS’s current position and new marketing opportunities.
• Communications: Lead internal and external integrated communications planning – inc. PR, media outreach, along with the management of associated PR agencies and programmes, including award applications, case studies.
• Channel: Working alongside Channel Development build marketing strategy for new vertical markets with a specific focus on proposition development, channel approach, and insight development, which leads to actionable plans and revenue growth.
• Collateral: Guide marketing collateral development to ensure appropriate allocation of time and resources ensuring a high quality of marketing outputs from the team and liaise with colleagues in the wider Marketing team to leverage asset and tools to ensure the needs of the UK and EU are taken into consideration.
• CRM: Working alongside the Digital and Social Specialist as well as the UK and EU Sales teams to drive marketing value from SalesForce CRM system.
• Showroom: Work alongside Channel Development and facilities to ensure the showroom is up to date and relevant to support the selling process.