Marketing Manager

at  Danfoss

DANFOSS IXA IS LOOKING FOR A SKILLED AND HANDS-ON MARKETING MANAGER TO LEAD OUR STRATEGIC VISION, FOCUSING ON OUR B2B EXPANSION AND STRENGTHENING OUR GLOBAL MARKET PRESENCE.

The ideal candidate will be experienced in driving brand growth through innovative marketing strategies and will be instrumental in steering Danfoss IXA’s brand through its next phase of growth.

JOB RESPONSIBILITIES

As our new Marketing Manager, you will be responsible for developing, implementing, and managing best-in-class sales and marketing materials and coordinate with diverse IXA teams to secure strong selling presence in the global marine markets.

KEY TASKS AND RESPONSIBILITIES WILL INCLUDE, BUT ARE NOT LIMITED TO, THE FOLLOWING:

• Create and lead Brand Strategy: Craft and maintain Danfoss IXA’s brand identity across all platforms, ensuring our message resonates clearly and consistently.
• Curate and update digital content for IXA’s website: including newsletters, social media posts, storytelling, managing & maintaining products info, etc.
• Campaign Management: Design and implement comprehensive marketing campaigns to enhance engagement from both B2B perspectives.
• Event Planning: Spearhead the planning and execution of promotional events, trade shows, exhibitions and product demonstrations to engage our community and stakeholders.
• Lead Generation: Establish key performance indicators for marketing activities, using data to generate high quality leads for sales opportunities.
• Customer trainings: Coordinating with Service engineers and Sales managers and customers for planning, scheduling and arranging customer trainings
• Collaboration & Partnerships: Forge and nurture strategic partnerships and collaborations that boost our brand’s presence and reach.
  At Danfoss, we believe that a diverse and inclusive workplace fosters creativity, innovation, and a broader perspective in decision-making. Even if you do not check all the boxes for this job posting, we encourage you to apply anyway.