Marketing Manager

at  Kingspan Data Flooring

WHO ARE WE?

At Kingspan Data & Flooring we are passionate about everything we do. As a member of Kingspan Group, a global plc group of companies, Data & Flooring is recognised worldwide as an industry leader in the development and manufacture of data centre infrastructure solutions and commercial office raised access floors, for over 120 years. With revenues of over $420m and growing, Kingspan Data & Flooring play a pivotal role in offering expertise in cutting edge design engineering in order to craft solutions, by working collaboratively with clients as a trusted partner.
Our business continues to grow and expand, operating multiple manufacturing and commercial sites across the US, Europe, the Middle East, Asia, and Australia. We are excited about our fresh, dynamic, and inclusive team of experts working on new innovations and forward-thinking designs, as we remain a market leading player within our industry. We continue to invest heavily in the best available manufacturing tools and equipment needed to adhere to Kingspan’s world class standards and in keeping with our Planet Passionate sustainability strategy, our focus is on having minimal climate impact.
We are committed to equality, diversity and inclusion in the workplace and are an equal opportunities employer. We welcome applications from all backgrounds.
What will you be doing?
The Marketing Manager will help sharpen our commercial propositions, drive awareness and help support the delivery of the ambitious growth objectives of the business.

Key objectives in your role as Marketing Manager include:

• Developing and implementing Kingspan Data & Flooring UK’s localised marketing strategy to achieve business goals and objectives in line with the global Kingspan brand and mar coms approach.
• Collaborating with other departments and manage external agencies to execute campaigns that increase brand awareness, generate leads, and drive revenue growth.
• Planning and executing digital marketing campaigns across multiple channels including email, social media, web, SEO, PPC, and display advertising.
• Developing and managing the marketing budget, ensuring optimal allocation of resources to achieve desired results.
• Reviewing competitor and customer market insight to inform key marketing decisions.
• Monitoring and reporting on the effectiveness of marketing campaigns, using data to drive decision-making and optimise performance.
• Staying up to date with emerging trends and best practices in marketing and digital technology, identifying opportunities for innovation and growth.
• Ensuring full marketing product compliance and alignment to the Kingspan Marketing Integrity Manual is applied across the Marketing Division.

ESSENTIAL CANDIDATE REQUIREMENTS:

• Educated to degree level in a Marketing/Digital Marketing discipline, or hold equivalent experience in a Marketing Manager role.
• Proven success in either an agency or in-house marketing role, preferably from the construction industry.
• Experience executing campaigns via Salesforce or similar CRM tools and the ability to take the lead as the local Salesforce ambassador.
• Excellent written and verbal communication skills.
• Must possess a positive ‘can-do’ attitude who is a collaborative team player, eager to jump with flexibility for some travel as and when required.
• Be a leader, with the ability to effectively communicate and influence others.
• Excellent attention to detail.
• Must be a self-starter, able to self-manage as projects are assigned.
• Reporting to and supporting the Marketing Director, the role will be diverse and dynamic. Interpersonal skills are critical, as it demands an interface across teams, suppliers and agencies.
• Excellent time management and organisation skills, and the ability to be flexible and creative.

• Developing and implementing Kingspan Data & Flooring UK’s localised marketing strategy to achieve business goals and objectives in line with the global Kingspan brand and mar coms approach.
• Collaborating with other departments and manage external agencies to execute campaigns that increase brand awareness, generate leads, and drive revenue growth.
• Planning and executing digital marketing campaigns across multiple channels including email, social media, web, SEO, PPC, and display advertising.
• Developing and managing the marketing budget, ensuring optimal allocation of resources to achieve desired results.
• Reviewing competitor and customer market insight to inform key marketing decisions.
• Monitoring and reporting on the effectiveness of marketing campaigns, using data to drive decision-making and optimise performance.
• Staying up to date with emerging trends and best practices in marketing and digital technology, identifying opportunities for innovation and growth.
• Ensuring full marketing product compliance and alignment to the Kingspan Marketing Integrity Manual is applied across the Marketing Division