Marketing Manager

at  Marriott International Inc

N. Posizione 24160003
Categoria la Posizione Sales & Marketing
Sede The Gritti Palace a Luxury Collection Hotel Venice, Campo Santa Maria del Giglio 2467, Venice, Italy, Italy VISUALIZZA SULLA MAPPA
Tipologia Full-Time
Lavora da remoto? N
Trasferimento? N
Tipo posizione Management

JOB SUMMARY

The Gritti Palace, a Luxury Collection Hotel, Venice, belonging to Marriott International is currently recruiting for a Marketing Manager.
Reporting to the Multi-property Marketing Director, we offer a full time, permanent role.
This is a great opportunity to work in a place of exceptional art and elegance, where history and culture are met with renewed Venetian style. The Gritti is known for impassioned service, a delectable culinary experience and an intimate wellness haven. The reference point for the world’s elite at international city events such as the Biennale, Carnival and the Venice Film Festival.

REQUIREMENTS

The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job:

• Must be eligible to work in the EU
• Must be able to speak, read, write and understand Italian and English at native level.
• Excellent internal and external communication skills, both verbal and written
• True Brand ambassador
• Event management / organizational skills
• Understanding of consumer trends in the digital sphere
• Innovative, proactive and resourceful
• Passion for the travel & hospitality industries
• Ability to analyze data and establish appropriate action plans
• Microsoft Office Suite, Photoshop, In Design and Premiere Pro is preferred.
• maintain confidentiality of proprietary information
• Marketing degree required
• Minimum 2 years of marketing experience

KEY RESPONSIBILITIES:

• Be responsible for the execution of content creation as well as the briefing to creative agencies (including copy writing, photo/video shootings) ensuring delivery in adherence with brand guidelines and hotel positioning.
• Drive the positioning and activation of the F&B outlets on the local market. Develop & implement local marketing activities (including event strategy) aiming to engage with locals and increase capture ratio from in-house guests.
• Act as a Brand Champion with the hotel teams. Together with the Sales team, drive brand activation, ensure the brand experience comes alive through the hotel messaging, and guest experience.
• Support sales team with the creation of marketing collateral and tactical promotions associated with the key market segments
• Ensure full compliance with all Marriott International standards & programs.
• Champion the Social Media strategy in collaboration with Digital Field Marketing in line with the brand positioning and hotels’ stories. Specific focus on online reputation management and guest engagement.
• Constantly monitoring and update competitive research analysis.
• Assist with all local promotional activities that support the needs of the hotel and restaurants/bars. This could include photo shoots, broadcasts, celebrity interviews, press visits and other specific events that require personal attention. Also, forge local partnerships and review opportunities for local level promotions and sponsorships to gain recognition and beneficial status within the community.
• Uses and interprets all reports necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (using leisure rate codes) and tracking.
• Maintains close communication with their respective Convention Bureaus and Tourism Offices.
• Implement a strategic marketing plan for the property, including group, leisure and local activities.
• Provides creative and unique tools for all sales channels to assist in property sales and marketing.
• Acts as a link between corporate and the individual property in implementing brand and corporate programs and in ensuring that the property takes advantage of all the opportunities offered by the company.
• Assist the property with materials, monitoring / analysis and compiling presentations to owners.
• Maintain detailed files and records on all matters relating to the property’s marketing materials (rights to use photos and videos, contracts with suppliers, etc.).
• Collaborate with content creators to develop content with the voice of the brand.
• Works with Director of Marketing to manage marketing budget throughout the year.
• Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising.
• Supports Director of Marketing with developing strategic marketing plan for property, includes group, leisure and local efforts.
• Connect with local and national PR teams as necessary.

The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job:

• Must be eligible to work in the EU
• Must be able to speak, read, write and understand Italian and English at native level.
• Excellent internal and external communication skills, both verbal and written
• True Brand ambassador
• Event management / organizational skills
• Understanding of consumer trends in the digital sphere
• Innovative, proactive and resourceful
• Passion for the travel & hospitality industries
• Ability to analyze data and establish appropriate action plans
• Microsoft Office Suite, Photoshop, In Design and Premiere Pro is preferred.
• maintain confidentiality of proprietary information
• Marketing degree required
• Minimum 2 years of marketing experienc