Marketing Manager

at  Nisbets

Nisbets have an exciting opportunity for a Marketing manager to join the team!
As a Marketing Manager at Nisbets you will be responsible for the planning and integration of multi-channel marketing campaigns. The ideal candidate will be the customer advocate in marketing activities, ensuring that our content and channel communications are relevant, dynamic and timely. They will lead a ‘virtual’ campaign team across core functions, to ensure that campaigns are insight-driven and data-led and are fully briefed and communicated to relevant stakeholders. They will build and manage a robust test plan, reviewing measurement and campaign learnings, ensuring that key findings are incorporated into the continual improvements of the campaigns.

Key Accountabilities

• Develop the Nisbets proposition for our customers, with a view to grow brand loyalty and drive an increase in customer value across all channels
• Work closely with the wider business, coordinating cross-functionally to ensure we achieve our growth objectives through the proposition development programmes
• Create data driven marketing strategies to maximise customer value
• Work reactively in conjunction with the web and e-commerce teams to maximise web trading opportunities.
• Brief and share robust measurement of all programmes and proposition development activity in conjunction with the Customer Insights business function.
• Work closely with the marketing and customer communications teams to ensure an integrated marketing approach.
• Ensure a clear process is in place for raising awareness of all plans, strategies, tests and campaigns across multiple business functions
• Reporting to the Global Head of Customer Communications and deputising for them when required

Capabilities, Skills and Experience Required

• Extensive practical experience in marketing or relevant marketing qualifications
• Previous customer proposition and comprehensive multi-channel marketing experience is essential
• Experience managing loyalty programmes is desirable
• Excellent communication skills
• Project management skills
• Strategic mind-set
• Ability to prioritise/good time management
• Experience of cross-functional working
• Line management experience

Leadership Skills

• Perform through collaboration
• Ambitious and Accountable
• Engaging for Impact
• Leading Effective Change
• Developing Talent

About Us
Nisbets is committed to providing equality of opportunity for all colleagues. We aim to ensure our workplaces are free from discrimination and that not only colleagues but also our potential future colleagues are treated fairly and with dignity and respect.
Therefore, please inform us of any reasonable adjustments that we may need to make to the application or interview process.
Here at Nisbets, we aim high and we dream big. From a one-man operation in 1983, to the UK’s market leader today – it’s always been our determination to hit whatever goal we set ourselves, no matter how big. And we’ve done it time and time again.
We’re looking for experts. Passionate, forward thinkers who obsess about our customers as much as we do. We need strivers, trailblazers and problem solvers who are as determined to grow, develop and succeed as we are.
We’re determined to take the next step. But we need your help to do it. It’s all about you.
If you’re looking for a forward-thinking business on which to leave your mark; where your work is valued; Where you’ll test your skills and then develop them further than you thought you could - Nisbets is for you.
You’ll be pushing the boundaries with us, day in day out. You’ll work in a fast-paced, ever changing environment. You’ll collaborate with a wide range of other experts around the business, bringing big ideas to life, and play a leading role in taking our journey to the next level.
We are a business with heart. From the small indie diner to the Michelin-star restaurant, Nisbets deliver the equipment they need to excel. If you join our team you’ll be working in a family-owned business that isn’t afraid to let you grow. That understands the value of innovation. And that puts our impact on the environment, our commitment to ethical trading and our determination to being a fully transparent business at the forefront of all we do.
Ready to take the next step with us? Apply today

Please refer the Job description for details