Marketing Manager

at  Pinnacle Fertility Inc

Pinnacle Fertility is the nation’s fastest-growing physician-centric fertility care platform, supporting more than 25 high performing fertility clinics and comprehensive fertility service providers nationwide. Under a united mission of fulfilling dreams by building families, Pinnacle clinics offer innovative technology and processes, compassionate patient care, and comprehensive fertility treatment services, ensuring families receive a high touch experience on their path to parenthood.
The Marketing Manager position is an ideal opportunity for those passionate about driving impactful marketing initiatives and making a significant contribution to the growth of our organization. If you are creative, data-driven, and thrive in a fast-paced environment with diverse responsibilities, then this role is for you. As a Marketing Manager at Pinnacle, you will have the chance to shape our brand’s presence while collaborating closely with a multidisciplinary team to achieve outstanding results.

• Execute email marketing strategies for engagement and conversions.
• Design and manage email campaigns with segmentation and personalization.
• Optimize landing pages and collaborate on site merchandising.
• Coordinate with agencies for marketing projects and ensure quality deliverables.
• Serve as the primary client contact for email marketing needs.
• Align email efforts with business objectives through cross-department collaboration.
• Write copy and create content for emails and marketing materials.
• Conduct A/B tests and optimize based on metrics.
• Track and report campaign performance using marketing tools.
• Develop and oversee print marketing and point-of-sale collateral.
• Perform other duties and projects as assigned.