Marketing Manager

at  TC Facilities Management

THE ESSENTIALS:

• 2-4 years of experience in business-to-business marketing.
• Previous experience leading a team is advantageous.
• Proficiency in WWW SEO and analytics tools.
• Familiarity with related business sectors is a plus.
• A strong understanding of customer and market dynamics and requirements.
• A keen eye for design is desirable.
• Willingness to travel across the UK for customer visits and trade shows.

A LITTLE ABOUT US:

• A privately-owned business with a rich history dating back to 1962.
• Proudly employing over 3,000 colleagues nationwide.
• Ranked among the top 2% of cleaning and security providers.
• Committed to delivering reliable services across various industries.

Join Our Team as a Marketing Manager!
TC Facilities Management is looking for a Marketing Manager to lead our efforts in creating effective marketing strategies and enhancing our brand presence! This role will be hybrid working; 3 days per week our office based in Tadworth, Surrey and 2 days’ work from home.

Your responsibilities would include:

• Develop and maintain effective marketing strategies that align with our goals.
• Protect and enhance our brand identity while exploring avenues for growth.
• Dive into customer research, market trends, and competitor insights to refine our approach.
• To oversee all aspects of marketing – from PR initiatives to advertising campaigns.
• To help create new business opportunities in defined markets and provide sales and marketing support to our Commercial and Executive teams.

What You’ll Be Up To:

Brand Marketing:

• Internal and External Branding.
• Ensure adherence to and enforcement of our brand guidelines across all channels.
• Lead engaging internal and external communications.
• Oversee photoshoots to showcase our brand in bids and marketing materials.
• Competitor research and analysis.

Content Marketing:

• Produce compelling written content for various platforms, including website blogs, brochures, campaign content and colleague newsletter.
• Liaise with external agencies and partners to create impactful press releases when needed.

Digital Marketing & Social Media:

• Drive our digital presence through strategic SEO efforts and Google analytics insights.
• Maintain a robust and professional social media presence; planning and creating posts, managing online reviews and comments.
• Plan celebration days and develop evergreen content to keep our audience engaged.

Growth:

• Partner with our Commercial and Solutions Directors to execute telemarketing activities.
• Create collateral for specific targeted campaigns.

Awards and Events:

• Ensure TCFM presence at trade events is top-notch, handling all coordination details.
• Lead the efforts for industry awards, from nominations to celebrations and the attendance of award ceremonies.

General:

• Generate insightful reports to inform marketing strategy and performance.
• Effectively manage the marketing budget, ensuring strategic resource allocation.
• This role is about planning, management, analysis and doing in equal measure.