Marketing Manager

at  The University of Pittsburgh

MARKETING MANAGER

Marketing and Communications - Pennsylvania-Pittsburgh - (24007049)
The Division of Student Affairs strives to provide students with experience, learning, and growth opportunities at Pitt. Student Affairs cultivates a campus environment that is vibrant, challenging, nurturing, and inclusive. In the areas of student experience, student engagement, student health and wellness, and student career and leadership development-we complement Pitt’s academic excellence. The University of Pittsburgh is an Affirmative Action/Equal Opportunity Employer and values equality of opportunity, human dignity, and diversity. EOE, including disability/vets.

JOB SUMMARY

Manages and oversees team responsible for developing and implementing data-driven, targeted marketing materials and plans to publicize and promote University activities, services, products, and events. Creates and administers effective marketing campaigns; manages social media and email campaigns. Establishes new funding and revenue sources.

MINIMUM EDUCATION LEVEL REQUIRED

Bachelor’s Degree

WILL THIS POSITION ACCEPT SUBSTITUTION IN LIEU OF EDUCATION OR EXPERIENCE?

No

The marketing manager will primarily serve as a leader in strategic marketing planning as a liaison between the Marketing Team and other Student Affairs departments. This role will meet regularly with their assigned departments to discuss: current marketing needs, creative strategy, marketing goals, deadlines, budgets, deliverables, etc. to help drive the Marketing Team’s work. A successful candidate for this role requires:

• a proven track record developing creative and successful marketing strategies and campaigns;
• a passion for continued industry knowledge and trends is a must;
• ability to track success through measured outcomes is required.

This role will supervise one entry-level marketing coordinator.