Marketing Officer Fleet Solutions

at  Northumbria Healthcare NHCT Northumbria Healthcare NHS Foundation Trust

To support the ambition and growth of the fleet team, an opportunity has arisen for a dynamic, enthusiastic, and creative Marketing Officer to join the team. The role will support both the processes behind our marketing efforts, as well as direct involvement in activities such as social media, email marketing and the Staff Facebook Group.
Main duties
Assist in the promotion of Fleet’s main car and home electronics schemes, to our key target audiences who are colleagues in the NHS and wider public sector organisations.
Contribute to both business to business and business to customer marketing and communications strategies.
Assist in social media and email marketing concepts, processing, and scheduling
Play an active part in Fleet’s colleagues Facebook Group posts and activities, which are seen as a key component in staff engagement
To contribute and implement marketing projects, presentations, campaigns, and initiatives
Liaise with colleagues in the Fleet team to understand the key marketing messages
Manipulate data to segment the market and promote targeted marketing campaigns
Prioritise workload to ensure deadlines are met in all areas of the fleet business
We manage three major locality hospitals at North Tyneside, Wansbeck and Hexham, plus a number of smaller community hospitals and clinics from Tynemouth to Berwick on Tweed, covering one of the largest geographical areas of any NHS trust in the country. Leading in innovation and quality – opening a state of the art Northumbria Specialist Emergency Care Hospital, the first of its kind in England. Do you want to work in one of the best performing NHS organisations in England? Work in an organisation that supports its staff and focuses on staff experience as much as it does the experience of its patients? You can live and breathe in an area that has the cleanest air, cost effective living, great nightlife, some of the best schools with a wealth of history available on your doorstep. Sound too good to be true? Well it isn’t, this is what you get when you work for Northumbria Healthcare, this is the Northumbria Way! Please read ‘applicant guidance notes’ before submitting your application.
Northumbria Healthcare NHS Foundation Trust is one of the biggest and best NHS organisations in England serving one of the largest geographic area. Overall the organisation is innovative and dynamic and, as a result, runs one of the biggest commercial arms within the NHS who offer a range of different products and services to other NHS and Public Sector organisations.
The Commercial Department is a department within Northumbria Healthcare NHS Foundation Trust, and they are responsible for the generation of non-core income for re-investment into patient care. The two main areas of success are NHS Fleet Solutions and NHS Home Electronics. Both businesses operate in the competitive salary sacrifice marketplace. An office based team consisting of 55 members of staff have responsibility for the delivery of the service.
NHS Fleet Solutions have in excess of 240 public sector client organisations on a nationwide basis including Northern Ireland, Scotland and Wales. These 240 organisations lease 60,000 cars from NHS Fleet Solutions and result in a turnover of £100m+.
To support the ambition and growth of the fleet team, an opportunity has arisen for a dynamic, enthusiastic, and creative Marketing Officer to join the team. The role will support both the processes behind our marketing efforts, as well as direct involvement in activities such as social media, email marketing and the Staff Facebook Group.
This is a great opportunity for the right individual to help drive forward the marketing and communications effort, as well as developing their career within an ambitious and expanding team.
The post holder will be based at the trust’s new site in Seaton Delaval and will report directly into the Senior Marketing & Communications Officer

Please refer the Job description for details