Marketing & Sales Lead Retail

at  CSL Behring

CSL Vifor is a global partner of choice for pharmaceutical products and innovative, leading therapies in the areas of iron deficiency, dialysis, nephrology and rare diseases. CSL Vifor’s headquarters are located in St. Gallen, Switzerland. CSL Vifor also includes the joint company Vifor Fresenius Medical Care Renal Pharma (with Fresenius Medical Care).
Parent company CSL (ASX:CSL; USOTC:CSLLY), headquartered in Melbourne, Australia, employs 30,000 people and provides life-saving therapies to people in more than 100 countries.
For our location in Vienna we are looking for a Marketing & Sales Lead Retail who will be part of our dynamic and innovative team. In this role you will report directly to the Commercial Head.
As the Marketing & Sales Lead Retail, you will play a pivotal role in leading a high-performing sales team and drive the annual brand plan development as well as its implementation for the products under his / her responsibility in the country. You will be collaborating closely with the brand team incl. omni-channel and medical manager to shape our brand strategy to ensure excellent sales execution, consistently meeting and exceeding sales targets.

• Responsible for the performance of the allocated brands (Ferinject & influenza vaccines) within the Retail market
• Play a pivotal role in defining and executing the Sales strategy incl. effective leadership of the Retail sales force (people coaching, motivation & development)
• Establish sales Key Performance Indicators (KPIs), continuously monitoring sales performance, and generating insightful reports to drive decision-making and optimize outcomes
• Training sales force team on strategy, materials and other product-related capabilities as well as providing support for local programs and initiatives
• Manage the annual brand plans and budgets for the products under his / her responsibility in the country
• Develop & implement local brand tactics, incl. prioritizing appropriate targeting, positioning and messaging across all customer segments/persona
• Manages external vendors / agencies and leads day-to-day operational projects