Marketing Senior Manager, Global Coffee RTD

at  CocaCola

WHO WE ARE:

Global Ventures is a key driver of The Coca-Cola Company “Beverages for Life” strategy. We incubate and nurture high growth business opportunities that extend beyond the core sparkling business. Global Ventures was established in 2018 as a new operating segment of the Coca-Cola Company (TCCC). We have a portfolio of companies that are standalone businesses; each with a proven proposition, and with potential to scale globally. Our mission is to accelerate expansion of these businesses, leveraging the resources within the Coca-Cola network. Costa, Doğadan, Monster & Innocent are complementary to the core portfolio, offering strong propositions in Coffee, Tea, Energy, and Juice.
Global Coffee RTD is projected to be one of the fastest-growing beverage categories. The Global Ventures Team is leading TCCC’s growth in this space and is seeking a dynamic Marketing Senior Manager to join them on the journey. The Marketing Manager will work across the cross-functional team, as well as the internal global marketing capabilities teams, to steward the global roll-out of the current portfolio and innovation, IMX, and lead budget/ routine management and coordination. This role will require a blend of portfolio management expertise, relationship management, timeline management, and the ability to manage through ambiguity.

Ideal candidate for our team is someone:

• Love to work without or beyond job description, has ability to co-create and innovate.
• Has ability to try and fail while keeping strategic direction and is desperate optimist.
• Learn faster than average, and can run in two speeds – “is flying the plane while fixing the engine.”
• Has ecosystem mindset and can navigate complex and multiple stakeholders, influence different partners beyond KO and bottlers.
• Cherish autonomy and empowerment, is self-sufficient, is a self-starter and self-motivated.
• Possess challenger mindset with fighting spirit, humility, resourcefulness.

QUALIFICATIONS

• 5-7 years of relevant work experience with knowledge of the beverage or CPG industry
• Bachelor’s degree or equivalent; Master’s in marketing management preferred
• Proven track record of working as a marketing manager to successfully lead and deliver complex projects on time
• Demonstrated ability to work and communicate with cross-functional teams
  Annual Incentive Reference Value Percentage:15
  Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target

• RTD Coffee planning: support the insight, portfolio, innovation planning for UK market.
• Project Management: Lead the commercialization and steward on-time delivery of localization of strategic innovation initiatives. Coordinate with cross-functional to own the Master Project Timeline, understanding inter-related tasks and ensuring timely completion of tasks.
• Risk Management: Proactively identify potential risks and obstacles in project execution. Develop mitigation strategies and contingency plans to ensure successful completion and minimal disruptions.
• Continuous Improvement: Collaborate with Global Marketing Capabilities COE to share and scale best practices.
• Budgeting: Report and support initiatives to deliver brand(’s/s’) Net Revenue, Gross Profit, Direct Marketing Expense
• Performance management: Track brand and project performance through data analysis by converting KPI’s and findings into specific insights and actions that add value to the business