Marketing Specialist (m/f/d) - Austria

at  AniCura sterreich

AniCura is a family of well-known animal hospitals and clinics specialized in veterinary care for companion animals. AniCura provides modern, high-quality veterinary care for pets at circa 500 practices in 17 European countries and creates peace of mind for pet owners through excellent access and patient safety. Every year, AniCura’s 12.000 passionate veterinary professionals attend to four million companion animal patients. Since 2018, AniCura has been a part of Mars Veterinary Health, a family-owned company focused on veterinary care.
In order to drive marketing forward in the long term, we are now looking for a

• First point of contact for marketing topics in Switzerland and Austria, close cooperation with our veterinary clinics/ practices and the central/international marketing team
• Implementation of Central Activities: Coordinate and implement central marketing activities in the local market.
• Creation and Localization: Creating and adapting marketing content, marketing materials and campaigns to fit the local market needs and preferences.
• Event Management: Plan and execute events such as open days, referring events, conferences, seminars, and trade shows.
• Stakeholder Collaboration: Build and maintain relationships with Key Opinion Leaders (KOLs) and other main stakeholders in the veterinary field.
• Administration: Handle administrative tasks, including budget management, vendor management, and logistics of marketing materials.
• Support Digital and PR Initiatives: Work closely with other Team members and stakeholders to ensure consistent messaging across all channels. Assist in content creation and local adaptation of digital and PR campaigns.
• Rebranding Initiatives: Support and manage local aspects of rebranding initiatives, ensuring consistency with the overall brand strategy. Implement brand changes across all regional marketing materials and channels