Marketing Specialist: Social Media & Email Marketing (Canada)

at  CloudPSO Inc

Job Location: Canada (Remote)
Employment type: Full-time
Job timings: US Pacific time zone
Social Media Management:
Develop and execute social media strategies
Create and schedule posts across various social media platforms.
Engage with the audience and respond to comments and messages.
Analyze social media metrics and adjust strategies accordingly.
Stay updated with social media trends and best practices.

Email Marketing:

• Design and execute email marketing campaigns.
• Develop email lists and segmentation strategies.
• Create engaging email content and templates.

• Monitor and analyze email campaign performance.Ensure compliance with email marketing regulations.

Graphic Design Coordination:

• Collaborate with designers to create visual content for marketing campaigns.
• Ensure brand consistency across all visual materials.
• Stay updated with design trends and tools.

Brand Management and Public Relations:

• Develop and maintain the company’s brand identity.
• Ensure brand consistency across all marketing materials.
• Manage brand campaigns and initiatives.
• Write and distribute press releases.
• Coordinate with media outlets for coverage.
• Handle crisis communication.

REQUIREMENTS

• Proven experience in developing and executing social media strategies.
• Proficiency in creating and scheduling posts across various social media platforms.
• Strong skills in audience engagement and responding to comments/messages.
• Ability to analyze social media metrics and adjust strategies accordingly.
• Up-to-date knowledge of social media trends and best practices.
• Experience in designing and executing email marketing campaigns.
• Proficiency in developing email lists and segmentation strategies.
• Ability to create engaging email content and templates.
• Skills in monitoring and analyzing email campaign performance.
• Knowledge of email marketing regulations and compliance.
• Experience in collaborating with designers to create visual content for marketing campaigns.
• Ability to ensure brand consistency across all visual materials.
• Awareness of design trends and tools
• Proven experience in developing and maintaining a company’s brand identity.
• Ability to ensure brand consistency across all marketing materials.
• Skills in managing brand campaigns and initiatives.
• Experience in writing and distributing press releases.
• Proficiency in coordinating with media outlets for coverage.
• Ability to handle crisis communication effectively.

Please refer the Job description for details