Marketing Supervisor (Partner Strategy)

at  United Parcel Service

Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrow—people with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.

JOB DESCRIPTION:

The Alliance Supervisor leads the development, implementation, and profitable growth of conversion and penetration business of partner companies. He/She identifies and selects partner companies that can build win-win relationships through analysis of markets and competitors in Asian countries. This position summarizes our discussion on how the two companies can build a complementary relationship in what areas, while leveraging their strengths. He/She develops, implements, and leads alliance strategy and programs for specified countries.

JOB REQUIREMENTS

Directs Partnerships Marketing

• Develops partnerships marketing plan and strategy to gain market share and revenue.
• Researches the market (e.g., trends, competition, industry, etc.) to forecast market opportunities, understand competition, support product success, and grow revenue.
• Analyzes and interprets research market data to determine and develop alliance strategy and to increase UPS’s competitive edge.
• Evaluates and selects partner contact approach to ensure effectiveness in assessing partners needs and appropriate scope.
• Develops analysis objectives to better understand the needs of partner and UPS countries and identify opportunities to extend market reach and reduce cost to serve
• Implements alliance strategy and manages tactical operations of the marketing plan to attain projected revenues and to penetrate pre-determined markets.
• Measures, analyzes, and reports feedback on marketing efforts (e.g., direct mail, databases, etc.) to determine success and enhancements, to develop directional data, and to drive revenue.
• Consider alliance/partnership approach which will be best fit to the target countries based on the research and analysis.

Develops Partnerships Strategy

• Creates agenda for strategy sessions to outline purpose of meetings and expected outcomes.
• Works with cross functional groups (e.g., marketing, communications, customer technology, etc.) to define strategic opportunities and/or program components, assess market size, and build marketing and communications plans.
• Participates in cross functional working sessions as both sponsor and subject matter expert to assist in writing business requirements for new products and marketing programs.
• Produces project proposal for presentation to management to gain approval for project development.
• Writes Program Development Document for initiative (i.e., description of project, cost and revenue impacts) to establish project priorities.
• Generates marketing tactics (i.e., teleawareness, direct mail, etc.) to target customer issues and business drivers.
• Compiles and analyses customer survey responses to understand customers’ needs and determine useful inputs for future strategies.

Supports Partnerships Strategy and Tactics Implementation and Execution in Respective Countries.

• Attends partners meetings and conference to support local team.
• Support pricing based on target rates, potential revenue and other inquiries
• Evaluate strategy & tactics implemented with local countries and take necessary actions for improvement, revamp when necessary

Communicates and Shares Information with Stakeholders

• Gathers and compiles relevant data for inclusion in presentations to explain or support findings and educate stakeholders.
• Proactively addresses stakeholder concerns to facilitate understanding of any risks and benefits associated with the research project.

Develops Presentations

• Develops presentations (i.e., PowerPoint) for senior management to ensure brand and product integrity.
• Researches, writes, and reviews speeches, presentations, white papers, and articles for senior management and Sales to ensure integrity of presentations and material.

• Require a Degree in Marketing or related fields
• Possess at least 5-6 years of related role/industry experience
• Prior people management experience are a plus
• Proficient in Microsoft Office (Excel, Word, PowerPoint)
• Demonstrate strong communication and presentation skills to interact with stakeholders across countries and levels
• Able to work well independently and in a team