Marketing systems architect

at  Wrike Careers Page

Wrike is the most powerful work management platform. Built for teams and organizations looking to collaborate, create, and exceed every day, Wrike brings everyone and all work into a single place to remove complexity, increase productivity, and free people up to focus on their most purposeful work.
Our vision: A world where everyone is free to focus on their most purposeful work, together.
Wrike is looking for a Principal Marketo Admin/Marketing systems architect. Are you fond of marketing automation and experienced with SQL and scripting? Have a look at this role! It may be also defined as Marketing DevOps.

JOB SCOPE AND ACCOUNTABILITIES:

• Optimize and maintain our marketing automation tech stack including new tools selection and implementation
• Scope and deliver Marketing Automation processes and technical projects from inception to maintenance
• Day-to-day technical operations for Marketo
• Set up custom integrations and automate processes using Workato
• Close work with Salesforce admins, Backend team, and other engineering teams to ensure the alignment among systems
• Dig into technical problems, & work on solutions with other teams involved
• Work closely with the sales organization to optimize the bi-directional flow of leads and contact data through the CRM platform - Marketo and Salesforce
• Ensure data integrity through effective design and maintenance of all applications used in Wrike
• Ensure data governance: build and deploy programs to maintain hygiene and integrity of the database

EXPERIENCE REQUIREMENTS

• 7+ years of experience in marketing technology engineering and /or operations, with at least 3 years of experience in Marketo, Marketing cloud, Eloqua or similar tools
• 3+ or proven experience with integration platforms such as Workato, Zapier, Boomi or Make
• Proficient in working with API, Webhooks
• Experience with SQL and Javascript (or another scripting language)
• Experience working with MS SQL, BigQuery or other database management systems
• Experience in web programming (HTML, CSS)
• Experience with BI platforms (Tableau, Power BI)
• Database management experience working with big datasets (1M+)
• Excellent project management skills, with the ability to manage multiple projects simultaneously
• Strong analytical and problem-solving skills, with the ability to identify and address technical issues and risks

INTERPERSONAL SKILLS

• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teamsFostering a fun and productive team environment.

We’re looking for a tech-savvy person who has on-hand experience in marketing automation systems or similar background. You will be responsible for optimizing and maintaining our marketing automation and technology stack, managing integrations between informational systems, and improving their integrity.