Matchbook Betting Exchange - Paid Media Digital Marketing Exec

at  Xanadu

MATCHBOOK BETTING EXCHANGE - PAID MEDIA DIGITAL MARKETING EXEC

The Paid Media Digital Marketing Executive will be responsible for the execution of paid media campaigns across digital marketing channels. Working in a collaborative team environment, they will be responsible for devising, tracking, implementing, optimising, and reporting on the ROI of these campaigns. Prior experience executing performance marketing campaigns within digital media channels is essential. You will be required to take a data driven approach to your work, analysing results to drive insights, iterate, and optimise performance
The ideal candidate will have strong knowledge of 1 or more major advertising platforms and familiarity with others (Meta/Google Ads/Apple Ads/AppsFlyer), with experience of running campaigns on these platforms. The candidate must understand tracking technology, and work with other team members to drive the implementation of promotions, ads, and landing pages from conception through to go live.
The ideal candidate will have 2 years’ experience working in a similar digital performance marketing role. Gambling / Sports Betting / Gaming Industry or Mobile App Download marketing experience is a plus but is not essential for the role.

Please refer the Job description for details