Media Buyer

at  Robert Half

We are offering an exciting opportunity for a Media Buyer located in Minneapolis, Minnesota. This role is set within the bustling landscape of the media industry and involves the strategic purchase of media space across various platforms. As a Media Buyer, you will be instrumental in developing media buying strategies, negotiating costs with local media, and analyzing campaign performance.

Responsibilities

• Develop and execute media buying strategies across several channels including local broadcast TV, Radio, Print, Outdoor, and Digital
• Negotiate with local media to secure cost-effective schedules
• Analyze and project audience levels for various media platforms
• Compile and maintain media schedules, ensuring accuracy and efficiency
• Manage budget worksheets and ensure alignment with media strategies
• Foster effective communication with clients regarding plans and purchases
• Conduct detailed post-campaign reports, providing insights and recommendations to improve performance
• Utilize media buying software systems effectively, ensuring optimal results
• Collaborate effectively within a fast-paced environment, managing deadlines and delivering results
• Ensure a strong understanding of local TV buying and apply this knowledge to media buying strategies.
• Must hold a minimum of 3 years of experience in media buying
• Demonstrable knowledge and proficiency in broadcast media
• Proficient in media buying strategies and techniques
• Strong budgeting skills with the ability to manage financial resources efficiently
• Excellent negotiation skills to secure the best prices for media slots
• Ability to analyze and interpret media data to inform buying decisions
• Strong communication and interpersonal skills for effective collaboration with media vendors
• Proficiency in using media buying software and tools
• Bachelor’s degree in marketing, advertising, or a related field would be advantageous
• Ability to stay updated with industry trends and advancements
• Strong organizational skills with the ability to manage multiple media buying projects simultaneously

Innovation starts with people. ®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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• Develop and execute media buying strategies across several channels including local broadcast TV, Radio, Print, Outdoor, and Digital
• Negotiate with local media to secure cost-effective schedules
• Analyze and project audience levels for various media platforms
• Compile and maintain media schedules, ensuring accuracy and efficiency
• Manage budget worksheets and ensure alignment with media strategies
• Foster effective communication with clients regarding plans and purchases
• Conduct detailed post-campaign reports, providing insights and recommendations to improve performance
• Utilize media buying software systems effectively, ensuring optimal results
• Collaborate effectively within a fast-paced environment, managing deadlines and delivering results
• Ensure a strong understanding of local TV buying and apply this knowledge to media buying strategies.
• Must hold a minimum of 3 years of experience in media buying
• Demonstrable knowledge and proficiency in broadcast media
• Proficient in media buying strategies and techniques
• Strong budgeting skills with the ability to manage financial resources efficiently
• Excellent negotiation skills to secure the best prices for media slots
• Ability to analyze and interpret media data to inform buying decisions
• Strong communication and interpersonal skills for effective collaboration with media vendors
• Proficiency in using media buying software and tools
• Bachelor’s degree in marketing, advertising, or a related field would be advantageous
• Ability to stay updated with industry trends and advancements
• Strong organizational skills with the ability to manage multiple media buying projects simultaneousl