Media Coordinator

at  LOreal

For more than a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one business: Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

• In accordance with the Brand’s image, select the best platforms for social media presence, i.e. Facebook, Linkedin, Twitter, Instagram, etc…
• Create and implement Social Media Optimization (SMO) & Social Media Marketing campaigns across social media platforms In collaboration with Marketing, assist with the creation and presentation of Social Media strategy and integrated marketing campaigns based on customer social media analytical data
• Keep up to date on social media trends and best practices educating internal and external stakeholders
• Interact with consumers in social media channels using social media management software and related tools, including forums
• Spokesperson of the brand on forums and social media: news, advice, sales assistance, etc…
• Participate in the development of real-time marketing content based on monitoring social media, flagging opportunities, and formulating plans with internal and external stakeholders
• Monitor, maintain and strengthen consistent online brand identity
• Work cross-functionally to develop appropriate content, if required
• Manage the Social and Community component of digital marketing campaign