Media Planner

at  Walgreens

JOB SUMMARY

Responsible for maintaining all aspects of a media campaign across multiple digital channels under the supervision of Senior Media Planner and team lead(s).

Job Responsibilities

• Gathers necessary data for media plan development, such as client marketing objectives, goals, KPIs, messaging, channel preferences
• Assists in preparation of media recommendations and annual plan presentations.
• Monitors and maintains budgets, budget reports, and all other tracking reports.
• Resolves billing discrepancies with relevant execution teams.
• Analyzes performance reports while working with the Senior Media Planner to optimize media plans for success.
• Partners with the Senior Media Planner to establish priorities and manage workload.
• Assists in the development of presentations and reports to provide performance recaps and insightful media points of view
• Maintains, tracks, and records proposals in proper tools such as placements.io
• Tracks changes to client media plans, such as flight dates and budget reallocations
• Assists with tracking media expenditures to ensure agency and client budget compliance.
• Provides solutions based on client challenges and needs

BASIC QUALIFICATIONS

• Bachelor’s Degree OR High School/GED and at least 3 years of experience in media or marketing
• Experience providing thorough, accurate, and organized assignments and meeting deadlines.

PREFERRED QUALIFICATIONS

• Experience providing thorough, accurate, and organized assignments and meeting deadlines.1-2 year’s experience in media or marketing
• Experience working within cross-functional teams.
• Experience with digital marketing and/or website marketing
• Familiarity with media measurement
• Experience developing and delivering presentations to various audience levels within an organization.
  We will consider employment of qualified applicants with arrest and conviction records.

• Gathers necessary data for media plan development, such as client marketing objectives, goals, KPIs, messaging, channel preferences
• Assists in preparation of media recommendations and annual plan presentations.
• Monitors and maintains budgets, budget reports, and all other tracking reports.
• Resolves billing discrepancies with relevant execution teams.
• Analyzes performance reports while working with the Senior Media Planner to optimize media plans for success.
• Partners with the Senior Media Planner to establish priorities and manage workload.
• Assists in the development of presentations and reports to provide performance recaps and insightful media points of view
• Maintains, tracks, and records proposals in proper tools such as placements.io
• Tracks changes to client media plans, such as flight dates and budget reallocations
• Assists with tracking media expenditures to ensure agency and client budget compliance.
• Provides solutions based on client challenges and need