Middle SEO Specialist

at  AUTODOC

WHERE YOUR EXPERTISE IS NEEDED

AUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 5,000 employees, AUTODOC generated revenue of over €1.3 billion in 2023, supplying more than 7.4 million active customers with its 5.8 million vehicle parts and accessories for car, truck, and motorcycle brands. Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the ride!

• Mentor and review the work of lower-level professionals.
• Work with semantics and search intent (Latent Semantic Optimization (LSO)
• Conduct SEO audits of a project to identify traffic growth patterns, develop the SEO strategy for a project with the help of the Team Lead
• Formulate and approve general optimization tasks and basic strategy (under the control of senior specialists)
• Work on the internal technical optimization of a project, analyze competitors and implement their successful practices to projects.
• Monitor search engine algorithms and prepare projects for them in advance
• Work on SEO development process of creating site sections: write technical tasks for programmers and designers, review the work, and complete it based on the project described by a senior specialist
• Automate work using Regular Expression, ready-made scripts, and Google Sheets formulas
• Test tasks, decompose tasks
• Do briefings and keywords density requirements, check copywriting, suggest tools to increase organic traffic and sales
• Work with non-SEO tasks, cooperate with other departments, such as content, translation, development, etc.
• Do on-page SEO that meets the strategy
• Work with separate project/clone, review the implemented tasks, set the SEO reports in Power Bi
• Monitor traffic and positions of the pinned projects/clones and analyze work results, SEO metrics, Traffic and its quality and their report to team lead
• Use data in catalogs, ratings, technical documents, and Confluence for SEO needs.