Paid Media Manager

at  Peoples Partnership

DESCRIPTION

About People’s Partnership:
At the heart of our not-for-profit organisation is a commitment and a motivation to make the future-saving experience a simple one for our members. We champion fairness and simplicity, not profit-chasing. Imagine a financial adventure where everyone’s a winner, fueled by our exceptional service and brought to life by the fantastic individuals who work for us. We’re a diverse employer with a flexible, hybrid working approach, ensuring everyone gets the opportunity to come to work and be the best version of themselves.
What you’ll be doing:

As a Paid Media Manager you’ll have full ownership of the paid media strategy and be responsible for managing activity across different paid media platforms. You’ll be optimising the current activity and identify opportunities to achieve growth and drive improvements.

• Oversee end-to-end management of paid media campaigns ensuring optimal performance to maximise our ROI and adherence to best practice.
• Managing and overseeing the paid media budget, reporting on performance and forecasting future spend.
• Being responsible for running all paid search and paid social campaigns, optimising campaigns across these channels with a strong focus on test and learn.
• Own relationships with Google, Microsoft, Meta, LinkedIn, and other relevant platforms for People’s Partnership, ensuring best practice and new opportunities are brought into the business and cascaded.
• Testing different creatives and landing pages to establish what drives the best performance and reporting this back to the business.

What we’re looking for:

• Proven track record of delivering paid media campaign in a fast-paced trading environment, experience of paid media optimisation for brand building and revenue generation.
• Proven track record of managing ‘in-housed’ paid media campaigns delivery.
• Competent in platforms including Meta Ads, Google Ads, YouTube and Microsoft Ads
• Competent in data manipulation and audience creation for targeting/segmentation across paid media channels to make full use of first party data – working with actuarial, analytics and data scientists to drive optimal commercial performance.
• Experienced in both the creative and analytical aspects of paid media.

What you can expect from us:

• Generous pension contributions with an employer contribution of up to 14%
• Real living wage
• 25 days starting annual leave allowance (rising with service) plus your birthday off
• Onsite Parking (in Crawley offices)
• Income protection, critical illness cover & death in service insurance
• Work from abroad policy for all levels
• Employee healthcare
• Parental and adoption leave
• Learning & development opportunities, paid for professional qualifications and study support
• Travel season ticket loans
• Subsidised restaurant in our Crawley office
• Volunteering days and charity payroll giving
• Onsite gym
• Ride-to-Work scheme
• Social clubs and events

You can learn more about how we support our employees on our website
Disability Statement
People’s Partnership is an equal opportunities employer. We believe everyone has the right to be treated fairly, with dignity and respect. We are committed to treating all our people (and all who apply for a role at People’s Partnership) equally and enabling them to perform at their best and demonstrate what they have to offer. We are a disability committed employer, please let us know if you need any reasonable adjustments made to our recruitment process (application, selection assessments where relevant, and interview) to enable you to show us the best “you”.

• Oversee end-to-end management of paid media campaigns ensuring optimal performance to maximise our ROI and adherence to best practice.
• Managing and overseeing the paid media budget, reporting on performance and forecasting future spend.
• Being responsible for running all paid search and paid social campaigns, optimising campaigns across these channels with a strong focus on test and learn.
• Own relationships with Google, Microsoft, Meta, LinkedIn, and other relevant platforms for People’s Partnership, ensuring best practice and new opportunities are brought into the business and cascaded.
• Testing different creatives and landing pages to establish what drives the best performance and reporting this back to the business