Paid Media Manager – Social AU

at  Incubeta

The Paid Media Manager will be spending our clients digital budgets wisely within the paid social environment. The successful candidate will be allocated to a specific market and manage a portfolio of clients / one large client & campaigns.

TASKS

• Employ Strategic Campaign set up with sufficient research and following direction given by Consultant
• Analyse campaign performance and make recommendations for optimization
• Regular review of performance of campaigns across revenue, performance and pacing
• Ensure campaign delivery against revenue goals and Key Performance Indicators as established with the client and Consultants
• Daily monitoring of campaigns to ensure performance goals and revenue objectives are met
• Ensure all correct revenues and media costs are reported on a monthly basis
• Ensure all administration is accurate and up to date
• Being able to motivate oneself & to continue self development

Paid Media Managers are responsible for maximising our advertisers digital budgets according to their required goals. The role of a Paid Media Manager includes campaign implementation, optimisation, analysis and reporting. This person also acts as a technical contact between account managers, clients and fellow media managers. They must therefore be able to communicate effectively and manage internal and external client expectations. This position is one of the few around South Africa and will be a major step in your career.

• Works closely with Consultants on strategic digital strategies
• Closely interacts with Account Management team