Paid Social Ad Buyer

at  Onda

Onda is a full-stack D2C growth firm that acts as a “one-stop-shop” for e-commerce business owners seeking assistance with their marketing labor and execution needs by providing premium talent. Joining our talent network offers you connections to the ultimate “freelance” gigs with our clients, but coupled with a variety of support departments (scheduling, billing, client resolution, etc) to help you focus on what you do best.
Our team is looking for a strong ad buyer to support paid social efforts for our D2C ecommerce clients. The paid social ad buyer will develop and execute strategic plans for paid social campaigns across multiple social media platforms to meet client objectives and budgets.

Responsibilities:

• Conduct market research and competitive analysis to identify new advertising opportunities and industry trends
• Collaborate with internal teams, including content creators and graphic designers, to develop creative and engaging ad copy and visual assets
• Monitor ad performance and adjust campaigns accordingly to improve conversion rates and ROI
• Analyze and report on campaign performance, providing insights and recommendations for future campaigns
• Manage ad budgets and optimize spending to ensure maximum return on investment
• Stay up-to-date with industry changes, algorithm updates, and emerging trends in social media advertising

SKILLS & QUALIFICATIONS:

• 3+ years of experience in paid social preferably within e-commerce
• In-depth knowledge of social media advertising platforms and best practices, including Facebook Ads Manager, Instagram Ads, Twitter Ads, LinkedIn Ads, and Pinterest Ads
• Strong analytical skills to interpret data and adjust campaigns accordingly
• Creative thinking and problem-solving skills to develop unique and effective ad campaigns
• Excellent communication and collaboration skills to work effectively with clients and internal teams
• Ability to work independently and manage multiple projects simultaneously
• Proficiency in ad management tools and analytics platforms, such as Hootsuite, Sprout Social, Google Analytics, and Facebook Ads Manager
• A strong portfolio of successful social media ad campaigns
• Experience managing ad budgets and optimizing spending for maximum ROI
• Knowledge of SEO, SEM, and content marketing is a plus
• Excellent written and verbal communication skills in English
• Strong attention to detail and ability to meet tight deadlines

• Conduct market research and competitive analysis to identify new advertising opportunities and industry trends
• Collaborate with internal teams, including content creators and graphic designers, to develop creative and engaging ad copy and visual assets
• Monitor ad performance and adjust campaigns accordingly to improve conversion rates and ROI
• Analyze and report on campaign performance, providing insights and recommendations for future campaigns
• Manage ad budgets and optimize spending to ensure maximum return on investment
• Stay up-to-date with industry changes, algorithm updates, and emerging trends in social media advertisin