Performance Marketeer

at  Desotec

Are you a dynamic and driven individual looking to take full ownership of paid media efforts? Do you have a passion for digital marketing and a proven track record in managing and optimizing paid media campaigns? And do you want to be part of DESOTEC’s mission to protect the planet? If so, the position of Performance Marketeer at DESOTEC is the perfect fit for you!

1. Paid media management:

• You take ownership of all paid media activities, including Google Ads, Bing Ads, and LinkedIn Ads.
• You ensure the effective use of local keywords and continuously test new ad formats.
• You set up, maintain, and future-proof our paid advertising accounts to ensure optimal performance.

1. Tracking, optimizing & reporting

• You A/B test new ad formats and landing page layouts to maximize conversions and performance.
• You report on all advertising activities to assure that we remain on target and create visual dashboards.
• You add custom tracking code via our tag manager to build optimizing plans to maximize conversions
• You can build reporting dashboards that are activators for future changes with our paid media strategy

1. Collaboration: You conduct recurring meetups with our sales teams to refine keywords and incorporate regional focus into our advertising strategies.
2. Account-based marketing (ABM): you run ABM campaigns to support key accounts, ensuring targeted and effective ad delivery.
3. New platform exploration: you leverage YouTube and explore new and upcoming platforms to stay ahead of digital marketing trends.