PPC Marketing Specialist

at  StudioForty9

JOB DESCRIPTION

As a PPC Marketing Specialist, you’re responsible for managing a portfolio of client media accounts to drive lead generation, increase sales, improve conversions and boost ROAS against paid performance channels in alignment with overall client growth plans.
The PPC Marketing Specialist is expected to have deep knowledge of developing, deploying, and optimising (PPC) marketing campaigns including paid search, shopping, display advertising (incl PMax) across multiple advertising platforms (Google, Bing, etc) to affect growth for their clients and alignment with StudioForty9’s client growth plans.
The ideal candidate will have at least 3 years of experience working in a PPC-focused role. They will work alongside the Marketing Manager and Head of Growth and are expected to take ownership of managing pay-per-click advertising campaigns including the strategy, design, implementation, content, and analysis of ad performance.
StudioForty9 is focused on growing the portfolio of marketing services and the capability we provide to our B2C and B2B retail ecommerce clients, so the ideal candidate will also be ambitious and keen to direct a team in the future and provide leadership and coaching for team members with a view to achieving StudioForty9 business goals.

EXPERIENCE WITH RELEVANT TOOLS

• PPC: Google Ads, Microsoft Ads, Google Merchant Center, Data Feed Watch.
• Analytics & Reporting: Tag Manager, Google Analytics (incl GA4), Data Studio, Supermetrics, Agency Analytics.
• SEO: SEMrush, AHrefs, Screaming Frog, Search Console or similar tools.
• Experience with ecommerce platforms e.g. Shopify, BigCommerce.
• Experience of the retail sector.

Please refer the Job description for details