PR Content & Social Media Manager (m/f/d)

at  Mavie Next GmbH

JOIN OUR TEAM AS A PR CONTENT & SOCIAL MEDIA MANAGER AT MAVIE NEXT: MAKE A REAL IMPACT

At Mavie, we’re on a mission to transform healthcare by providing holistic solutions that support individuals throughout their entire well-being journey—helping them stay healthy and get healthier. We’re reimagining how people experience healthcare services, making them more connected, innovative, and accessible. To turn this vision into reality, we need exceptional talent—innovative thinkers, problem-solvers, and collaborative team players who are driven by a passion for creating modern healthcare solutions. As a fast-growing startup, we offer a dynamic, flexible work environment where you’ll have the freedom to bring your bold ideas to life, while learning and growing along the way. At Mavie, we embrace a culture of freedom and responsibility, where open feedback and personal development are central to everything we do. There’s no rigid template here—just an emphasis on sound judgment, data-driven decision-making, experimentation, and the unique perspectives you bring. If you’re ready to make an impact and help shape the future of healthcare, we’d love to have you on our team.
In this role, the ideal candidate will manage and draft our PR strategies, manage media and influencer relationships, and oversee content across channels to boost brand visibility. You will create engaging content, experiment with trends, and leverage analytics to refine strategies and drive audience engagement. Your extensive expertise in PR, social media, content creation, and strategic thinking, combined with strong communication and project management skills, ensures impactful results.

ABOUT US

Mavie Next is a corporate start-up founded in 2020 by the UNIQA insurance group and has since then grown to a team of over 40 digital healthcare enthusiasts from over 20 countries. With an office in the heart of Vienna (but ambitions across Europe), our mission is to ideate, incubate, and scale B2B and B2C health and wellbeing solutions that empower people to lead healthier, more fulfilling lives. You can find out more about our solutions here

• Manage our brand’s PR strategies and media cooperations to utilize 3rd parties to emphasize and amplify our brand narrative.
• Build and maintain strong relationships with journalists and media, particularly those relevant to the industry and our business. Plan and execute press and networking events.
• Foster relationships with influencers and thought leaders within the industry through building up a brand ambassador network to expand our reach and enhance brand awareness.
• Establish, manage, and optimize Mavie Brand channels such as websites and social media to maximize our brand presence. Experiment with new formats, trends, and emerging platforms to bring Mavie to the top of mind of our audiences.
• Content creation across channels, including press releases (in collaboration with our PR agency), blog articles, newsletters and social media content. Develop and execute new content strategies and formats that trigger our target audience and build a strong emotional bond with our brand.
• Develop a deep understanding of our audience personas and tailor strategies to engage and captivate them with our narrative and targeted storytelling.
• Orchestrate an always-on content plan across all Mavie business units to support customer acquisition and retention across all business units of Mavie.
• Monitor and analyze KPIs to track the effectiveness of all initiatives under your responsibility to derive actionable learnings and next steps for optimization.