PR Coordinator

at  The Content Studio

With an inspirational PR strategy and agency already in place we have an immediate contract opportunity for a dedicated PR coordinator to stylishly glide into the Poetry and Poetry of Living team and, without breaking stride, make the magic happen by collaborating with the team, taking ownership of the role, filling the gaps and supporting the agency on execution.
Is this you?
Natural connector, authentic communicator, relationship valuer
Can whip up a summer press pack or pick products for a media gift hamper with every detail reflecting Poetry’s refined aesthetic
Thrives on collaboration but also comfortable stepping into the lead and driving project to completion
Passionate about retail and the nuances of brand storytelling
What you’ll do
In this role, which runs from ASAP to the end of May 2025, you’ll be the key driver behind Poetry’s PR efforts, ensuring our brand resonates with the right audiences.
From managing our PR calendar to coordinating memorable press drops and events, you’ll ensure every detail reflects our brand’s beauty and authenticity. You’ll also cultivate relationships with our “brand friends,” media, and influencers, making sure they feel as connected to Poetry as we do.

WHAT SERIOUS APPLICANTS NEED TO KNOW BEFORE APPLYING:

Is this job description making you feel tickled pink because not only do you love poetry, but your skills, experience and track record tick all the boxes for this incredible PR Coordinator opportunity? Is that a yes? Fabulous!
Please apply via email to Careers@TheContentStudio.co.za for this outsourced contract from soonest to end March 2025 to work predominantly in-office with the Poetry team who are based in Cape Town city HQ.
Please include an introductory letter and your one-page CV, both designed and curated to show us that you’re undeniably ‘The One’ for the Poetry PR Coordinator Role.
A portfolio of previous work demonstrating your red-hot eye for detail and knack for brand storytelling for retail would be most welcome

PR calendar management: Keep our PR plans organized and aligned with our overall marketing strategy, ensuring timely and impactful execution.
Strategic gifting and press drops: Coordinate our gifting strategies to feel personal and meaningful, leaving a lasting impression.
Event coordination: Work closely with agencies and suppliers to plan and execute events that embody the Poetry ethos.
Relationship building: Foster strong, genuine relationships with media, influencers, and brand partners, ensuring they remain advocates for the Poetry brand and feel connected to all that Poetry does.
Press and sponsorship coordination: Act as the key point of contact for all press requests and sponsorship opportunities.
Skills
Proven experience in all the roles described.
A curatorial eye.
Strong team-working skills while also able to take the initiative and the reins, and own projects from beginning to end.