Product Category Management

at  Lenovo

GENERAL INFORMATION

Req #
WD00070360
Country/Region:
Mexico
State:
Distrito Federal
City:
Mexico D.F.
Date:
Friday, August 23, 2024
Working time:
Full-time

Additional Locations:

• Mexico - Distrito Federal - Mexico D.F.

DESCRIPTION AND REQUIREMENTS

A Product Category Manager/Brand Manager for Lenovo will be responsible for:

• Define the product strategy and roadmap
• Define 4P strategy
• Managing the entire product line life cycle from strategic planning to tactical activities
• Driving Marketing activities such as Product launch, training, product presentations
• Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers.
• Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.
• Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
• Work with external third parties to assess partnerships and licensing opportunities
• Demand planning

Requirements

• 5 years as a Product manager especially in the IT industry, developing strategies for the sale of technology solutions
• Bachelor’s degree
• English advanced

We are equal opportunity employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age national origin, religion, sexual orientation, gender identity, status as veteran and basis of disability or any other federal, state, or local protect class.

Additional Locations:

• Mexico - Distrito Federal - Mexico D.F.
• Mexico
• Brazil - Distrito Federal
• Mexico - Distrito Federal - Mexico D.F.

• Define the product strategy and roadmap
• Define 4P strategy
• Managing the entire product line life cycle from strategic planning to tactical activities
• Driving Marketing activities such as Product launch, training, product presentations
• Specifying market requirements for current and future products by conducting market research supported by on-going visits to customers and non-customers.
• Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.
• Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
• Work with external third parties to assess partnerships and licensing opportunities
• Demand plannin