Product Marketing Executive

at  MAYER MARKETING PTE LTD

SKILLS & QUALIFICATIONS:

• Preferably Bachelors in Marketing, Communications or similar field
• Experience as a marketer or in product marketing for min of 3 years or FMCG related industry, both B2B or B2C related experience preferred
• Proficient in using MS office applications (Word, Excel, PPT, Outlook)
• Creative thinking with sharp analytical skills and possess problem-solving skills
• Can work under pressure and with tight deadlines
• Not hesitant to be hands on and doing operational work as and when needed
• Candidate should possess initiatives, accountability and a high degree of independence
• Good presentation skills
• Effective communication skills both verbal and written
• Ability to work in a fast pace and multitasking environment
• Team player with the ability to influence cross-functional partners

• Analyse, compile and define market requirements concerning trends, consumers, competitors and distributions
• Decide together with sales team on product assortment, price positioning and target cost
• Define and ensure local implementations of local product strategy
• Life cycle management, maintenance of current product portfolio, aligned with local strategy
• Product testing on functionality
• Coordinate all relevant product certifications and requirement in compliance with local authority
• Define local product strategy and contribute in long term planning in line with group direction
• Support executive communication within marketing and to other cross-functional teams
• Be part of the rollout of new products from planning to execution align with product and brand strategy
• Consolidate monthly marketing reporting for management base on product portfolio
• Market intelligence – feedback on competitors’ activities and new trends
• To initiate POS materials/display requirements/demo videos/infographics etc development for marketing activities with marketing & digital dept
• Any other assignments by immediate superior