Product Marketing Manager | 4.5K-5.3K€/month

at  Frends

At Frends, we are dedicated to redefining the future of integrations and automatization. Our mission is to make integrations fast, easy, and transparent, propelling every organization on their path to success.
As we continue to grow rapidly, fueled by innovation and a commitment to excellence, we are looking for a new Product Marketing Manager to enhance our dynamic marketing team and spearhead our product marketing based in Finland or Sweden.

WANT TO KNOW MORE ABOUT FRENDS?

Frends eiPaaS is a Nordic, modern, low-code integration platform developed by our own R&D team. Recognized in the Gartner Magic Quadrant for Integration Platform as a Service, Frends continues to grow rapidly in the Nordic, European, and global markets. Learn more about us through our webinars, blogs, and partner pages. Visit our webpage. Check out our use cases. Listen to our webinars. Learn more about Frendszone from our blogs

ROLE OVERVIEW

As a Product Marketing Manager, you will be the bridge between our product, sales, and marketing teams. You be heavily involved in the go-to-market strategy, product positioning, and messaging, ensuring our product’s value is clearly communicated to our target audience. This is your opportunity to make a significant impact in a high-growth environment. Visiting our Stockholm, Sweden, or Espoo, Finland office is required on a weekly basis.

KEY RESPONSIBILITIES

• Develop and execute go-to-market strategies for new product launches and feature enhancements
• Create compelling product messaging and positioning that resonates with our target customers
• Collaborate with sales, product, and marketing teams to develop sales enablement materials
• Conduct market research and competitor analysis to inform product development and marketing strategies
• Drive customer acquisition and engagement through targeted campaigns and product education
• Analyze product performance and campaign effectiveness, refining strategies for optimal impact