ABOUT DENTSU

Dentsu is an integrated growth and transformation partner to the world’s leading organisations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has experience nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Job Description

DIVERSITY, EQUITY & INCLUSION

Dentsu does not discriminate against job applicants on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits, irrespective of experience.
As part of our Diversity and Inclusion agenda, and as an Equal Opportunities employer, if you require reasonable adjustments during the selection process please engage directly with your Recruiter.

LI-ED1 #LI-Hybri

THE ROLE

Our dentsu UK&I marketing team is looking for a Product Marketing Manager to build our product marketing capability. Working in collaboration with our capability, products and solutions teams, the Product Marketing Manager will work with the practice areas to create the go-to-market solutions. This will include supporting value propositions and product/solutions architecture, in-depth analysis to help differentiate dentsu’s offerings in the market, and working with our external comms and pre-sales marketing teams to create product marketing collateral so they are market-ready.
This is an exciting and visible role for a middleweight product marketing professional, used to working across channels, industries, partners, and capabilities in a matrixed organisation, to help develop dentsu’s products and solutions and activate them in market.
Reporting to the Senior Brand Marketing Manager, the role will support our data, products, technology and Solutions practices aligning to our growth strategy set by the wider UKI Marketing team. In collaboration with the product lead, solution leads and the wider marketing colleagues, the product marketing manager will lead the go-to-market messaging, product collateral, supporting case studies that can be used for dentsu’s marketing and new business activity between product and client-facing teams
You will be across all the dentsu business and will ensure brand consistency, product consistency and be the gatekeeper for our GTM product architecture working with our President for Data, Products and Platforms.
Working in collaboration with our external comms, ABX, events, pre-sales marketing and content teams, you will ensure that product marketing is integrated across the full client journey to lead demand generation across events, brand and experience marketing and integrated into our wider dentsu strategy. You will also support collaboration with the teams to support consistency across our business, and you will partner with the wider dentsu marketing team, to use, co-create and align marketing to support cross-sell and growth.

This is a permanent role. The team is based in our London office but operates under flexible working arrangements. The team are in the office twice a week. Whether it’s the joy of working with people at the top of their game or the Merkle social calendar, people love working here – and we hope you will too

• Flexible hybrid working with wonderful central London office location
• Career development through Merkle University and other tools; with access to courses, textbooks, mentorship, and external training funding
• Private Medical Insurance, Company Pension, life insurance, and other corporate benefits
• A selection of other benefits includes 3 wellness days, birthday day off and 2 volunteer days
• Occasional travel - mostly within Europe – to support events and regional collaboration