Product Marketing Manager

at  RELX

Are you passionate about data, analytics and AI?
Would you like to take ownership of our marketing strategy?
About our Team
Big Data LDN (London) is the UK’s leading data, analytics & AI event, a hub for data practitioners and strategic leaders to network, learn and find solutions to their data challenges. Launched in 2016, Big Data LDN has grown from a small two-person start up attracting 3000 attendees to more than 20,000 registrations in 2023. The event hosts 14 conference theatres and attracts over 200 global exhibitors including some of the leading names in data, AI and tech.
About the Role
As a Product Marketing Manager, you will be instrumental in driving growth and market share for Big Data LDN. This role entails crafting comprehensive marketing plans based on the event and portfolio marketing strategies. This role offers a fantastic opportunity to shape the future of our show and play a vital part in achieving our marketing objectives.

Responsibilities

• Developing and executing the marketing plan, aligning with the event strategy and portfolio marketing strategy.
• Establishing market size and share and identifying growth opportunities across key industries and segments.
• Proposing and implementing audience growth strategies and account=based marketing plans.
• Nurturing relationships with associations, analysts, influencers, media, and industry bodies.
• Collaborating across a matrix team of marketing specialists on the creation of campaign activation plans.

Requirements

• Have a Bachelor’s degree in Marketing, related field, or equivalent experience
• Have exceptional understanding of marketing principles and audience growth strategies
• Be proficient in establishing market size and identifying growth opportunities
• Be skilled in relationship management with external stakeholders
• Demonstrate solid experience in sales alignment and account-based marketing
• Have exceptional communication and analytical skills
• Demonstrate ability to represent the brand effectively in various forums

Work in a way that works for you

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

Working for you

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

• Generous holiday allowance with the option to buy additional days
• Health screening, eye care vouchers and private medical benefits
• Wellbeing programs
• Life assurance
• Access to a competitive contributory pension scheme
• Save As You Earn share option scheme
• Travel Season ticket loan
• Electric Vehicle Scheme
• Optional Dental Insurance
• Maternity, paternity and shared parental leave
• Employee Assistance Programme
• Access to emergency care for both the elderly and children
• RECARES days, giving you time to support the charities and causes that matter to you
• Access to employee resource groups with dedicated time to volunteer
• Access to extensive learning and development resources
• Access to employee discounts scheme via Perks at Work

About the Business
RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.
Management Level
12 - Professional IC
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form:
https://forms.office.com/r/eVgFxjLmAK
, or please contact 1-855-833-5120.
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Responsibilities

• Developing and executing the marketing plan, aligning with the event strategy and portfolio marketing strategy.
• Establishing market size and share and identifying growth opportunities across key industries and segments.
• Proposing and implementing audience growth strategies and account=based marketing plans.
• Nurturing relationships with associations, analysts, influencers, media, and industry bodies.
• Collaborating across a matrix team of marketing specialists on the creation of campaign activation plans

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productiv